(已压缩)春夏趋势

发布时间:2023-11-16 | 杂志分类:其他
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(已压缩)春夏趋势

野餐、露营、登山等已成为众多城市年轻人假期休闲时光的新选择,在城市边缘的郊区、静谧的树林与辽阔的原野之间,都是他们收获别样体验的新型生活方式发源地,也促使着“山系生活”“山系青年”成为当下备受关注和讨论的网络热词。Picnic, camping, mountaineering, etc., have become a new choice for many urban young people to spend their vacation leisure time. In the suburbs on the edge of the city, between the quiet woods and the vast fields, they are the birthplace of a new lifestyle for them to harvest different experiences, and they have also promoted \"mountain life\" and \"mountain you... [收起]
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(已压缩)春夏趋势
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第1页

Mountain wonderland山野奇境

第2页

野餐、露营、登山等已成为众多城市年轻人

假期休闲时光的新选择,在城市边缘的郊区、静

谧的树林与辽阔的原野之间,都是他们收获别样

体验的新型生活方式发源地,也促使着“山系生

活”“山系青年”成为当下备受关注和讨论的网

络热词。

Picnic, camping, mountaineering, etc., have become a new

choice for many urban young people to spend their vacation

leisure time. In the suburbs on the edge of the city, between

the quiet woods and the vast fields, they are the birthplace

of a new lifestyle for them to harvest different experiences,

and they have also promoted \"mountain life\" and \"mountain

youth\" to become a hot word on the Internet that attracts

much attention and discussion.

山野奇境

Mountain wonderland

色彩氛围 Color atmosphere

第3页

山系户外和时尚融进日常产品中,兼顾功

能性与时尚性,打造与大自然共处的人类形象

和随性态度。

Mountain outdoor and fashion are integrated into everyday products,

taking into account functionality and fashion, creating a human image

and casual attitude co-existing with nature.

山系户外

森林探险时代

Mountain outdoor

Age of forest exploration

第4页

窥纹探形,推枝触叶,枕岩漱流,旅人图绘里窥寻自

然纹路。穿行自然,共赴一段充满末知的山野旅程。

Peep grain probe shape, push branch touch leaf, pillow rock gargle flow, travelers

map inside peep natural lines. Through nature, a journey full of unknown mountains.

Mountain journey

第5页

云意野趣

露营热潮和人们对户外生活的热情,除了熟悉

的远足和露营外,浆板、等小众运动因其容易上

手,且具有社交属性,热衷小众户外运动和社交

的年轻人,希望穿搭有型有特点,户外功能与时

尚的山系风和Gorpcore风穿搭也就随之深受青睐。

Camping boom and people's enthusiasm for outdoor life, in

addition to the familiar hiking and camping, paddle board, and

other niche sports because of its easy to get started, and have

social attributes, young people who are keen on niche outdoor

sports and social, want to wear style and characteristics, outdoor

function and fashion mountain wind and Gorpcore wind wear

will also be favored.

The clouds are wild

第6页

在不安定时期,自然显示出强大的凝聚力

与治愈力,山系格调主题探索了我们与之共生

的关系。

The mountain theme explores our symbiotic relationship

with nature, which can be a powerful source of cohesion

and healing in times of instability.

注入独有的传统美学外,也流露出浓烈

的机能语境,

In addition to the unique traditional aesthetics, it also

reveals a strong functional context.

第7页

随着人们对大自然的渴望和对户外

活动的兴趣增加,露营风格成为

了时尚界的一个重要趋势。

在快节秦、高压力的现代生活中,人

们越来越需要寻找一种健康、放松

和平衡的方式来恢复身心。

In the fast-paced, high-stress modern life, people increasingly need to find a

healthy, relaxing and balanced way to restore their body and mind.

With people's desire for nature and increased interest in outdoor activities,

camping style has become an important trend in the fashion industry.

第8页

Sports

age

第9页

是从过去几十年流行的运动服装中汲取复古运动风格

再次来袭灵感与现代设计相结合创造出一种独特的运动时

尚风格。这种并赋予了人们对过去的怀旧感。

Taking the retro sports style from the popular sportswear of the past few decades

and combining it with modern design to create a unique sports fashion style.

This gives people a sense of nostalgia for the past.

复古运动

围Color atmosphere

Retro movement

第10页

许多人风格强调舒适和实用性怀念

过去的文化和时尚,复古运动风格正是

一种体现这种怀旧情绪的方式。

Many people's styles emphasize comfort and

practicality and are nostalgic for the culture

and fashion of the past, and retro sports style

is one way to reflect this nostalgia.

第11页

体育文化一直对时尚产生

着重要的影响,而复古运动风格也

受到了这种影响。许多经典的运动服装和

产品如今成为流行元素,并延续至今。

Sports culture has always had an important influence on fashion, and

the retro sports style has also been influenced by this. Many classic

sportswear and products have become popular elements and

continue to this day.

第12页

穿着球衣可以展示个人对于某个运动、球

队或球员的支持和喜爱,也能够增强他们的归

属感和认同感。此外,现在不仅仅是球队的球

衣,还有通过球类运动各个元素延伸出来的服

装,设计上也非常时尚和具有创意,吸引了众

多年轻人的目光。

Wearing a jersey can show an individual's support and love

for a sport, team or player, and can also enhance their sense

of belonging and identity. In addition, now not only the team's

jerseys, but also the clothing extended through the various

elements of ball sports, the design is also very fashionable

and creative, attracting the attention of many young people.

球迷俱乐部

Fan club

第13页

主题色彩是一种非常明亮鲜艳的颜色常用于营造活力刺激和引

人注目的氛围可以带来一种青春充满活力的氛围让整个氛围更加有

活力和吸引人眼球

A theme color is a very bright, vivid color that is often used to create a vibrant, stimulating and eye-catching atmosphere. It can bring a youthful and energetic atmosphere, making the whole atmosphere more dynamic and attractive.

第15页

L

e

a

p

i

ng t

a

x

i

滑板运动的酷炫和个性化特点吸引了一大

批年轻人。滑板运动不仅仅是一种运动,更是

一种文化和生活方式。滑板运动在城市环境中

的发展也起到了推动作用。越来越多的城市在

公共场所建设滑板公园和滑板场地,为滑板爱

好者提供了更好的练习和表演场所。

The cool and personalized features of skateboarding

have attracted a large number of young people.

Skateboarding is not only a sport, but also a culture

and lifestyle. The growth of skateboarding in urban

environments has also played a role. More and more

cities are building skate parks and skate venues in

public places , providing skateboarders with better

places to practice and perform.

跃动滑行

Leaping taxi

SKATEBOARD

CULTURE

第16页

Leaping taxi

随着CONVERSE正式进入滑板年,他们将继续以\"滑板精神\"为灵感,为

滑板社群和创意社群提供更多机会释放创造力。

As CONVERSE officially enters the Year of Skateboarding, they will continue to use

the \"Spirit of Skateboarding\" as inspiration to provide more opportunities for the

skateboarding and creative communities to unleash creativity.

呈现精彩绝伦的滑板表演与比拼,感受滑板运动的别样刺

激,开启一场冒险之旅。

Show a wonderful skateboard performance and competition, feel the

different stimulation of skateboarding, open an adventure journey.

第17页

SKATEBOARD

滑板文化注重个性和创意,滑板品牌和设计师们

经常将滑板文化和时尚元素相结合,推出独特的滑板

产品系列,满足滑板爱好者对个性和时尚的追求。

Skateboard culture focuses on personality and creativity, and

skateboard brands and designers often combine skateboard

culture and fashion elements to launch unique skateboard

product series to meet the pursuit of personality and fashion

for skateboarders.

第18页

你好!

假日

第19页

假日海滩

Holiday beach

色彩氛围

Color atmosphere

充满假日风情的配色以明快的颜

色渲染度假氛围加上明亮缤纷的色彩

相互碰撞给休闲假日注入活力创造

出丰富的视觉效果打造轻松愉悦的假

日氛围

Full of holiday style color, with bright colors

to render the holiday atmosphere, plus bright colorful colors collide with each other,

inject vitality into the leisure holiday, create

a rich visual effect, create a relaxed and pleasant fake .The atmosphere of the day.

第20页

本次主题以假期、运动为灵

感,传递假期的快乐情绪,充满

休闲而自由的假日氛围,假期中

增加运动元素,活力四射而又充

满对生活的向往;以条纹、笑脸

元素来彰显休闲感,运动元素来

增添活力;以明快的颜色增加度

假氛围,打造假日风情。

The theme of the holiday, sports as inspiration,

to convey the happy mood of the holiday, full

of leisure and free holiday atmosphere, adding

sports elements in the holiday, energetic and full

of longing for life; Stripes, smiling face elements

to highlight the sense of leisure, sports elements

to add vitality; Add a holiday atmosphere with

bright colors and create a holiday atmosphere.

第21页

假日里的花卉,彩色绚烂,利用不同种类的在炎炎

夏日中盛开的花卉,例如向日葵、太阳花、大滨菊,鲜

艳的色彩碰撞,以不同的方法绘制,共同塑造不一样的

夏日生机。以夏日水果来展现假日风情,无论是带有写

实风格而显得复古的水果图案,还是简单趣味的水果横

截面,彰显夏日气息。

The flowers in the holiday are gorgeous in color, using different kinds

of flowers in full bloom in the hot summer, such as sunflowers,

sunflowers, chrysanthemum, bright colors collide, drawn in

different ways, and jointly shape different summer

vitality. Summer fruits to show the holiday style,

whether with a realistic style of retro fruit

patterns, or simple interesting fruit

cross sections, highlight the

summer atmosphere.

Inspired by holiday sports, it is relaxed

and comfortable, and matches with leisure

and comfortable sports wind to convey light and

happy emotions and highlight the light holiday atmosphere.

以假期运动为灵感,轻松自在,与休闲舒适的

运动风搭配,传递轻盈快乐的情绪,烘托

出轻盈的假日氛围。

第22页

以条纹与笑脸、夏日几何图形、假日元素组

合为主题,充满夏日气息,活泼轻松,展现一种

轻盈快乐的自由情绪。

With stripes and smiling faces, summer geometry, holiday

elements combination as the theme, full of summer

atmosphere, lively and relaxed, showing a light

and happy free mood.

图案参考

Pattern reference

第23页

时尚的力量与清凉的舒适相遇,带来无限可能。选择轻盈透气的夏日服装,让你

尽情展现个人风格。无论是鲜艳的色彩还是优雅的连衣裙,或是休闲的T恤和短裤,都

能在夏日的阳光下散发出自信与活力。无论你是追求浪漫的花朵,还是热衷于运动与

健康,夏日的产品将成为你的时尚护航,让你在这个季节成为最耀眼的焦点。无论何

时何地,都让海边夏日成为展现个性和品味的舞台,为夏日时尚增添一抹亮色。

The power of fashion meets the comfort of coolness, bringing endless possibilities. Choose light and breathable summer

clothes that allow you to express your personal style. Whether it's bright colors or elegant dresses, or casual t-shirts and

shorts, you can radiate confidence and vitality in the summer sun. Whether you are pursuing romantic flowers, or are keen

on sports and health, summer products will become your fashion escort, so that you become the most dazzling focus this

season. No matter when and where, let the seaside summer become your personality and taste of the stage, to add a

bright touch to your summer fashion.

航海新时代

NNeew a w agge o e of nf naavviiggaattiioonn

第24页

Color

contrast

撞色拉链是一种装饰性元素,以增加颜色对比

和视觉吸引力。撞色拉链常常与时尚和潮流风格相

关联,因为它们可以为服装带来生动的颜色组合,

使其更具吸引力。撞色系列不仅可以提高物品的美

观度,还可以用于强调特定部分或增加一种艺术性

的元素。

The contrast zipper is a decorative element to increase color contrast

and visual appeal. Contrasting zippers are often associated with fashion

and trend styles, as they can bring vivid color combinations to an outfit,

making it more attractive. The color contrast series can not only improve

the beauty of the item, but also can be used to emphasize a specific part

or add an artistic element.

New age

of navigation

Color contrast

第25页

将海洋里的生物组合起来,贝壳、

珊瑚、水母的组合,打造度假海岛风情。

Combine the creatures in the sea, the combination of

shells, corals and jellyfish, to create a holiday island style.

第26页

复古的优雅从无缺席,而提到假日,戛纳与尼斯的

海风仿佛已经迎面吹来,惬意的度假生活。有点怀旧的

气质,辨识度高,浪漫轻快的南法风情,把这样的自然

风格搬回家,仿佛置身于南法庄园。假日复古的美与优

雅的华丽不同,少了些许皇室宫廷的高不可攀,追求松

弛自在,又带着一些田园生活主义。在设计上讲求心灵

的自然回归感,给人身处沙滩、田野、云朵的自然惬意

感。

The retro elegance is never absent, and when it comes to holidays, the

sea breeze of Cannes and Nice seems to have blown head-on, and the

pleasant holiday life. A little nostalgic temperament, highly recognizable,

romantic and light South French style , such a natural style to move

home, as if in the South French estate. The beauty of the holiday retro is

different from the gorgeousness of the elegance, less of the unattainable

royal court , the pursuit of relaxation , and with some idyllic life. In the

design, it stresses the sense of natural return of the soul, and gives the

person a natural feeling of comfort on the beach, fields and clouds.

A retro holiday trip

A retro holiday trip

第27页

将复古条纹、几何等元素运用在标签、邮票、画框上,又将

标签直接用于产品上,在春夏的气息中增添一分复古气息,打造

优雅而不失休闲的度假风格。采用假日的华丽元素,前往最浪漫

的城市,由手绘的方式去表达,感受绘画般的自然风光,轻松而又

欢快。

The retro stripes and geometry elements are applied to labels, stamps and picture frames,

and the labels are directly used on the products, adding a retro atmosphere to the atmosphere of

spring and summer, creating an elegant and casual holiday style. Use the gorgeous elements of holiday,

go to the most romantic city, by hand painting to express, feel the natural scenery like painting, relaxed and cheerful.

A retro holiday trip

第28页

新纪元

第29页

在大主题未来幻世的框架下,集成与融合现在

与未来全部数字技术于一体的终极数宇媒介,它将

实现现实世界和虚拟世界连接革命,进而成为超越

现实世界的、更高维度的新型世界。以人类跨越现

实与虚拟世界所产生的不可逆的新形态为出发点,

进行设计。在设计与科学和艺术相结合的相互关联

的世界里,建筑成为银河系,美学是折衷的,不涉

及颠覆、野蛮和激进主义。

幻 境 时 空

Under the framework of the big theme of future fantasy, the

ultimate digital space media that integrates and integrates all

digital technologies in the present and the future will realize the

revolution of connecting the real world and the virtual world,

and then become a new world with higher dimensions beyond

the real world. The design is based on the irreversible new form

generated by human crossing the real and virtual world. In an

interconnected world where design meets science and art,

architecture becomes the galaxy and aesthetics are eclectic and

do not involve subversion, barbarism and radicalism.

色彩氛围

Color atmosphere

第30页

智能和科技进步的新时代来临亮眼的性能

加持设计应运而生,传递乐观享乐主义。科技

和创造力方面的发展催生了幻境时空主题。智

能技术将催生新的创造形式,持久的多重危机

之中,人类的想象力将起到解决问题、创新改

革和逃避现实的重要作用。去中心化数字文化

的趋势,让人们更容易沉浸于自己的兴趣空间,

细分圈层势必成为新主流如同数字渲染般精美

的实体产品,还是音容近乎真人的AI数字人,

独特甚至不可思议的产品和美学都将日益盛行。

A new era of intelligence and technological progress has

dawned with bright performance-enhancing designs that

deliver optimistic hedonism. Developments in technology

and creativity have given rise to the theme of Dreamtime.

Smart technology will give rise to new forms of creation,

and in the midst of enduring multiple crises, human imagination will play an important role in solving problems,

innovating and escaping from reality. The trend of decentralized digital culture makes it easier for people to immerse themselves in their own interest space, and the subdivision circle is bound to become the new mainstream

of beautiful physical products like digital rendering, or AI

digital people whose sound and appearance are almost

real people, and unique and even incredible products and

aesthetics will become increasingly popular.

第31页

兴起于格局剧变的1920年代的超现实主义也将再

度崛起。随着设计师将古典主义等旧理念抛诸脑后,

纷纷拒绝理性主义,超现实主义势必会在2024年代的

多重危机中迸发新力量。 虚实并存的双重生活方式将

启发孪生或配对的设计主题。 不妨采用具有相衬细节

的双重设计形态,使用反光材料和对称图案, 或推出

包含两半或两面的产品,如模块化设计。

The surrealism of the 1920s, which emerged from the upheaval of the

landscape, will also rise again. As designers leave old ideas such as

classicism behind and reject rationalism, surrealism is bound to burst

into new strength amid the multiple crises of the 2024s. The dual lifestyle of virtual and real will inspire twin or paired design themes. You

may want to adopt a dual design form with phase matching details,

use reflective materials and symmetrical patterns, or introduce products that contain two halves or two sides, such as modular designs.

第32页

游走于幻世领域,新的色彩,新的光

彩,金属材料打破常规。传递崭新异世界,

反映未来趋势的方向性色彩,铁、铝、钢、

铅以及青铜是该系列的主要色调,在色调

对色调游戏中与金属配合使用,区别在于

光泽的质量。将虚拟的未来与现实交融磨

合打造充满未来感的视觉盛宴。

Walk in the field of illusion, new colors, new luster,

metal materials break the norm. Directional colors

that convey a new world and reflect future trends.

Iron, aluminum, steel, lead and bronze are the main

tones of the series, used in combination with metal

in the tone-to-tone game, with the difference being

the quality of the gloss.The virtual future and reality

blend to create a futuristic visual feast.

第33页

在当前的多重危机时代,暗黑氛围延伸到

产品和图案设计中。暗黑针织趋势展现出了一

种独特的时尚风格,以深沉、神秘和反乌托邦

为特点。在设计上,注重细节和质感的呈现,

探索起伏的轮廓、纹理、起泡和缩回效果等多

种元素。与此同时,诡异阴影和神秘图案的运

用,让整个造型更具有神秘感和动感,适用于

多场合。

In the current era of multiple crises, the dark atmosphere

extends to product and graphic design. The dark knitting

trend shows a unique fashion style, characterized by deep,

mysterious and dystopian. In design, attention is paid to

the presentation of detail and texture, exploring undulating

contours, textures, bubbles and retracting effects The species element. At the same time, the use of strange shadows

and mysterious patterns makes the whole shape more mysterious and dynamic, suitable for many occasions.

随着人工智能和数字领域的不断发展,产品

技术也在不断创新。多彩超现实主题、更考究的

风格、触感设计以及功能性设计等趋势正在兴起。

可通过数字化技术和3D打印等手段,探索出更加

自由、灵活和具有艺术感的图案和效果,使产品

呈现出更加立体感和雕塑感。

As the field of artificial intelligence and digital continues to

evolve, product technology continues to innovate. Trends

such as colorful surreal themes, more sophisticated styles,

tactile design and functional design are on the rise. Through

digital technology and 3D printing and other means, more

free, flexible and artistic patterns and effects can be explored, so that the product presents a more three-dimensional

and sculptural sense.

第34页

以人类跨越现实与虚拟世界所产生的不可逆的新形态

为出发。从而进行设计,希望通过所设计作品,传递出表达的

主题中心的视觉艺术。更好的阐释了现在与未来的连接,充满了现实与虚拟的想象.

Starting from the irreversible new form of human crossing the real

and virtual world. In order to carry out the design, I hope to convey the visual art

of the theme center through the design works. It better explains the connection between the present and

the future, full of real and virtual imagination.

第35页

国潮人物背景图未出

第36页

回溯东方本源,纷呈万象风雅。重塑东方文

化更多的可能性,让东方文化与设计完美融合。

用自己的独特视角,回溯百年前的苏吴之地,对

中式元素焕新诠释,形成虚实结合的东方禅意。

Looking back to the origin of the East, there are many beautiful

things. More possibilities to reshape Oriental culture, so that

Oriental culture and design perfect integration. With their

own unique perspective, looking back to the land of Su

Wu 100 years ago, new interpretation of Chinese

elements, forming a combination of virtual

and real eastern Zen.

‘青花’

Blue and white

第37页

带有中式色彩的流苏与绳结所营

造的手作线迹与编织感随着人们对工

艺风关注的提升将成为重要元素。该

细节的重心仍在于质感的强调,能成

为新中式通勤搭配中别具一格的匠心

体现,且饱含艺术性与洒脱魅力。在

运用上,可与门襟结构或扣件结合,

突出传统中式基调,或是与产品部分

相连接,营造立体画境。功能性绳结

同样值得关注,其与织带配件的结合

带有少数民族色彩,可以作为静奢感

新中式搭配的点睛之笔。

With the increase of people's attention to the art

style, the hand made thread and weaving sense

created by tassels and knots with Chinese colors

will become an important element. The focus of

the detail is still the emphasis of texture, which

can become a unique expression of ingenuity in

the new Chinese commuting mix, and full of artistry and free and easy charm.Inapplication, it can

be combined with the flap structure or fasteners

to highlight the traditional Chinese tone, or connected with the product part to create a threedimensional painting. The functional knot is also

worthy of attention , and its combination with

webbing accessorieshas ethnic colors, which can

be used as the finishing touch of the new Chinese

collocation of quiet luxury.

Blue And White Porcelain

青花瓷

白陶

White Pottery

第38页

以玉兰花造型为灵感,贯穿始终,原创印花以

玉堂春幻影花卉提取抽象概念,整体设计以新中式

浪漫情怀为主基调,诠释轻盈飘逸的东方女性气质。

Inspired by the shape of magnolia, the original printing extracts abstract

concepts from Yutang Spring phantom flowers, and the overall design is

based on new Chinese romantic feelings, interpreting light and elegant

Oriental femininity.

第39页

灵感来源

以将流畅的廓形线条配合柔软且富

有张力的材质,诠释东方风骨的个性,

时而温婉典雅,时而率真豁达,让人们

感受东方文化的深刻内涵和永恒魅力

By combining smooth silhouette lines with soft and

tensive materials, it interprets the personality of

Oriental style, sometimes gentle and elegant,

sometimes frank and open-minded, so that

people can feel the profound connotation

and eternal charm of Oriental culture.

围 Color atmosphere

Source of inspiration

Chinese Brush Painting

第40页

采用植物染色为布面打造斑驳褪色

质感,或是花卉环保染色打造手作感植物纹

理。以纱线为载体,传达出中式古朴纯粹的质感给人群

Use plant dyeing to create a mottled and faded texture on the cloth, or flower

ecofriendly dyeing to create a handfelt plant texture. Using yarn as the carrier,

it conveys the simple and pure Chinese texture to the crowd. 栗子

蓼蓝

草莓叶

中国传统风格文化在新时代的全新诠释,在对传统文化掌握的前提之下的

当代设计,将传统国风元素和当下时髦单品相结合的风格,单品既保留了中

国传统元素及国风韵味,同时融入一些现代的风格,让中式设计更加日常

适合年轻人。好的中国风是对中国元素/符号的提炼和概括。

The new interpretation of traditional Chinese style culture in the new era, the contemporary design

under the premise of mastering traditional culture, the combination of traditional Chinese elements

and the current fashion style, the single product not only retains the traditional Chinese elements

and national flavor, but also integrates some modern styles, making Chinese design more suitable

for young people in daily life. Good Chinese style is the distillation and generalization of Chinese

elements/symbols.

Vegetable dye Vegetable dye 植物染色

黑色

蓝色

棕色

第41页

VegetableDye

Vegetable dye

第42页

The East

国风之华

The beauty of the national style

第43页

世界共生

“碳”

第44页

时尚地球

Fashion Earth Topic 1

第45页

植物染色 动物染色 矿物性染色

三大染色工艺

Plant Dyeing Animal Dyeing Mineral Staining

Three Dyeing Processes

国内使用天然染料的历史悠久,可追溯到原始时期。天然染料是回归自然选取

染材,主要分为矿物、植物及动物染料。植物染是从古至今最常见及最常使用的一

种,从植物的各个部分提取色素制作成染液。在讲究高效率及精细分工的工业化年

代,人们逐渐脱离了对传统工艺过程的探索与保留,逐渐丢失了对自然生态的感受

力,也对自身地域文化及容颜特色疏离,连带的植物染及传统工艺也相继退出市场。

The use of natural dyes in China has a long history dating back to primitive times. Natural dyes are returned to the

natural selection of dyes, mainly divided into mineral, plant and animal dyes. Plant dyeing is one of the most common and commonly used since ancient times, extracting pigments from various parts of the plant to make dye solution. In the era of industrialization with high efficiency and fine division of labor, people gradually separated from

the exploration and retention of traditional processes, gradually lost their sense of natural ecology, and alienated

their own regional culture and facial characteristics, and the plant dyeing and traditional processes have also withdrawn from the market.

参考《艺术科技》

第46页

植物染色

Plant Dyeing

动物染色

Animal Dyeing

矿物性染色

Mineral Staining

第47页

环保未来

麦肯锡的《Climate on Fashion》报告指出,“时装租赁、转售、维修和翻新

等循环商业模式可使该行业在2030年减少约1.43亿吨温室气体的排放”。重复使

用或延长现有材料和产品寿命的举措与Z世代对个性和可持续消费日益增长的渴

望相呼应,将成为设计方向的重要部分最大化现有材料和服装价值,通过采取措

施拓展循环流程,解锁现有材料的内在价值。

McKinsey's Climate on Fashion report states that \"circular business models such as fashion rental, resale, repair

and refurbishment could reduce the sector's greenhouse gas emissions by about 143 million tonnes in 2030\".

Initiatives to reuse or extend the life of existing materials and products echo Generation Z's growing desire for

individuality and sustainable consumption, and will be an important part of the design direction to maximize

the value of existing materials and clothing by taking steps to expand the recycling process and unlock the intrinsic value of existing materials.

Green future

第48页

海洋尼龙/

肖尔硅胶(原肖尔地毯)

第49页

生物基系列 海藻

01

生产方式在可循环理念的推动下继续优化,科技进

步也给出有力支持。展会呈现了令人印象深刻的多角度

更新,聚焦减排、便于回收利用的单一材质、生物基材

质以及百分百天然织物。

Production methods continue to be optimized, driven by the concept

of recycling, and scientific and technological advances also give strong

support. The exhibition presented an impressive multi-angle update,

focusing on emission reduction, single materials for easy recycling,

bio-based materials and 100% natural fabrics.

第50页

海藻

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