Trips Along the Yangtze River

2019 长江旅游线路产品大赛

获奖作品集

—Selected Routes of 2019 Yangtze River

Tour Competition

长江旅游推广联盟

湖北省文化和旅游厅 监制

双面长江

长江，有双面的气度与风采。

它既是一个时空交织、地域多元的文化复合体；

也是一处自然山水、人文旅游的重要集散地。

在习近平总书记“绿水青山就是金山银山”的重要思想指引下，2018 年《长

江国际黄金旅游带规划纲要》发布。

沿岸各省市抢抓“旅游 +”机遇，实施旅游生态保护、资源开发提升、新型

旅游线路和目的地建设、旅游营销创新、旅游公共服务提升等一系列行动。

这一背景下，2019 长江旅游线路产品大赛应运而生。此次大赛坚持以产品

开发为抓手，以市场驱动为导向，充分调动长江流域文化和旅游行业的积极性，

深入挖掘长江流域文化旅游资源，丰富优化长江旅游线路，打响长江文化旅游

核心品牌，推进长江旅游市场一体化进程，合力打造长江国际黄金旅游带和世

界一流旅游目的地。

通过比赛，一批高质量旅游线路的脱颖而出，呈现长江的“另一面”。

这里有江水之清，也有千帆之壮；有现代都市，也有古镇乡愁。一条条颜值

更靓、品牌更响的双面“新长江”，正在萌生，期待我们去推广。

01

The Yangtze River is embedded with multi-faced charisma

and magnificent glamour.

It is a grand cultural complex lingering over time and

space. With fantastic mountainous, rivery, historic and

humanistic landscapes spread over around it, it is an

important tourist destination for travelers from home and

abroad.

In line with the ideology that “lucid waters and lush

mountains are invaluable assets” put forward by General

Secretary Xi Jinping, The Framework of the Yangtze River

International Golden Tourism Belt was released in 2018.

Therefore, the provinces and cities along the river are

engaged in seizing the opportunity of tourism plus and

implementing a series of measures involving the tourism

ecological protection, tourism resource development &

improvement, new tourism routes & tourist destination

construction, innovative tourism marketing strategies and

upgrading of the tourism public services.

Consequently, the 2019 Yangtze River Tour Competition

came into being. It aims at developing the tourism routes

grounded in the market orientation, encouraging the culture

and tourism enterprises in the reaches of the Yangtze River to

participate in, and exploring the cultural tourism resources

along the river so as to enrich and optimize the routes,

promote the prestigious brand of the Yangtze River, integrate

the Yangtze River tourism market, thus to build the Yangtze

River International Golden Tourism Belt and many worldclass tourist destination within.

Through this competition, many high-quality tourism

routes stand out, constituting the “other unknown side” of the

Yangtze River.

Yangtze R iver is proud of its limpid water and

spectacular sight of sails. It unveils the affluence of modern

metropolises as well as the charm of well-preserved ancient

towns. Hence, a “New Yangtze River” is emerging on the

world stage, with a more gorgeous appearance and in a more

resounding manner.

The Multi-faced Yangtze River

02

金奖精品线路 04-25 Gold Winners of Boutique Tours

金奖创意线路 26-37 Gold Winners of Innovative Tours

Contents 目录

优秀奖线路 38-39 Excellence Award Winners

03

金奖

精品线路

Boutique Tours

Gold Winners

04

金奖精品线路

序号 省份 参赛单位 产品名称 1 湖北 湖北峡州国际旅行社有限公司 湘鄂情·渝见恩施

HUBEI XIAZHOU INTERNATIONAL TRAVEL SERVICE CO., LTD

.

2 重庆 重庆新世纪国际旅行社有限公司 湘鄂荆楚情 群览巴渝美

CHONGQING NEW CENTURY INT’L TRAVEL SERVICE CO., LTD

.

3 江苏 南通飞鹤国际旅行社有限公司 物华丰茂 水韵江南

NANTONG FEIHE INTERNATIONAL TRAVEL SERVICE CO., LTD

.

4 浙江 浙江省中国国际旅行社有限公司 行大美长江 览湘楚风光

ZHEJIANG CHINA INTERNATIONAL TRAVEL SERVICE CO., LTD

.

5 湖北 中国国旅（宜昌）国际旅行社有限公司 江行千里·民国印象

CHINA INTERNATIONAL TRAVEL SERVICE YICHANG CO., LTD

.

6 湖北 武汉龙之旅国际旅行社有限公司 欢乐芜湖 玩转方特

WUHAN DRAGON INTERNATIONAL TRAVEL SERVICE CO., LTD

.

7 湖北 湖北嘉程国际旅行社有限公司 穿越荆楚 花开三国

HUBEI BEST TOUR INTERNATIONAL TRAVEL SERVICE CO., LTD

.

8 江苏 南京德高国际旅游有限公司 童心未老忆江南

NANJING DEGAO INTERNATIONAL TOURISM CO., LTD

.

9 湖北 湖北神兴国际旅行社有限公司 重庆渝见恩施

HUBEI SHENXING INTERNATIONAL TRAVEL SERVICE CO., LTD

.

10 湖北 恩施市风情之旅国际旅行社有限公司 壮美武陵 诗画楚渝

ENSHI CITY TOUR INTERNATIONAL TRAVEL AGENCY

11 重庆 重庆航旅国际旅行社有限公司 逆流而上 玩转新三峡

CHONGQING AIR TRAVEL INTERNATIONAL TRAVEL SERVICE CO., LTD

.

12 浙江 湖州城乡旅游有限公司 最美乡村之旅·村游长江

HUZHOU URBAN AND RURAL TOURISM CO., LTD

.

13 江西 九江太平洋国际旅行社有限公司 醉美江西 圆梦古都

JIUJIANG PACIFIC INTERNATIONAL TRAVEL SERVICE CO., LTD

.

14 江苏 镇江三山国际旅行社有限公司 道千年之魂 展长江之美

ZHENJIANG SANSHAN INTERNATIONAL TRAVEL SERVICE CO., LTD

.

15 安徽 中青旅安徽国际旅游有限公司 完美大三峡 精品张家界

CYTS ANHUI INTERNATIONAL TRAVEL CO., LTD

.

16 四川 四川省中国旅行社

湘·鄂 山水之旅·单动单卧6日游

SICHUAN CHINA TRAVEL SERVICE

17 青海 青海省康辉国际旅行社有限责任公司 天路之旅

QHCCT CO., LTD

.

18 贵州 贵州省中国青年旅行社有限公司 走遍西南

CHINA YOUTH TRAVEL SERVICE GUIZHOU

19 云南 云南熊猫国际旅行社有限公司 重庆贵州双城10天游

YUNNAN PANDA INTERNATIONAL TOUR CO., LTD

.

20 上海 上海航空假期旅行社有限公司 爸妈放心游 湖北好风光

SHANGHAI AIRLINES TOURS INTERNATIONAL (GROUP) CO., LTD

.

05

辛亥革命纪念馆→三峡

大坝→石门河地心谷→

恩施女儿城→唐崖土司

城→濯水古镇→蒲花暗

河→天门山森林公园→

荆州古城墙

线路介绍

Route

敬孝首选，适合康养、

休闲、养生的线路；让旅

行回归本质。吃得爽心！

住得舒心！行得安心！游

得开心！购得放心！是联

合景区补贴的高性价比良

品！

It is a carefully designed tourism route dealing in health care

and leisure activities, which best suits the elderly. It will meet

all of your expectations for tourism: delicious foods, star-rated

hotels, safe transportation, tons of fun, and opportunities to

shop till you drop. What’s more, the relevant scenic spots all

obtain the subsidies from government, making it worth every

cent of your money!

推介理由 Highlights

Memorial Hall of Xinhai

Revolution → Three

Gorges Dam →

Shimenhe Valley → Tujia

G i r l ’ s T o w n i n

Enshi → Tangya Tusi

Town → Z h u o s h u i

Ancient Town → Puhua

U n d e r g r o u n d

River → Tianmen National

Forest Park → Jingzhou

Ancient City Wall

湖北峡州国际旅行社有限公司

HUBEI XIAZHOU INTERNATIONAL TRAVEL SERVICE CO., LTD.

湘鄂情·渝见恩施

Touring Hunan, Hubei and Chongqing

— Meeting in Enshi City

06

2019 长江旅游线路产品大赛获奖作品集 金奖精品线路

长沙橘子洲→凤凰古城

→张家界武陵源→荆州

古城墙→荆州博物馆→

长江三峡→大足→重庆

线路介绍

Route

推动长江经济带发展，是以习近平同志为核心的党中央作出的重大决策，是关

系国家发展全局的重大战略，给旅游目的地发展指明了方向，未来要把旅游新动能

注入到目的地发展中。

湖北、湖南、重庆作为长江经济带上核心重点省市，拥有世界自然遗产张家界

武陵源风景区、世界文化遗产大足石刻等丰富的旅游景点，本线路产品充分融合三

地优质旅游资源，结合长江黄金水道世界著名内河峡谷长江三峡的壮丽胜景，打造鄂、

湘、渝水陆联动的精品线路旅游。

To facilitate the development of the Yangtze Economic Belt is a major decision made

by the Party Central Committee with Comrade Xi Jinping at its core. This national strategy,

paralleling with the overall growth of the country, has paved the way for the tourism

development and injected new impetus in the development of involved tourist destinations.

As the key provinces and municipalities in the Yangtze Economic Belt, Hubei, Hunan,

and Chongqing are home to a large number of tourism resources. Among them are the

Wulingyuan Scenic Area in Zhangjiajie, Hunan, a World Natural Heritage Site and the Dazu

Rock Carvings in Chongqing, a World Cultural Heritage Site. This route fully exhibits the topquality tourist resources in the region, including the breathtaking views in the Three Gorges

and more attractions that you can reach by land and water.

推介理由

Highlights

C h a n g s h a O r a n g e

Island → Phoenix Ancient

Town → Zhangjiajie

Wu l i n g y u a n S c e n i c

Area → Jingzhou Ancient

City Wall → Jingzhou

Museum→ Yangtze Three

Gorges → Dazu Rock

Carvings → Chongqing

湘鄂荆楚情

Footprints in Hunan, Hubei and Chongqing

—Sightseeing Ancient Kingdoms of Chu and Ba

群览巴渝美

重庆新世纪国际旅行社有限公司

CHONGQING NEW CENTURY INT’L TRAVEL SERVICE CO. LTD.

07

Selected Routes of 2019 Yangtze River Tour Competition Boutique Tours

狼山→濠河→蓝印花布、珠算博

物馆→沙家浜风景区→拙政园

→西湖风景区→宋城景区→飞来

峰、灵隐寺→杭州国际博览中心

→东方明珠→上海城隍庙→中共

一大会址

线路介绍

Route

Langshan Mountain → Hao

River → Blue Calico, Abacus

Museum → Shajiabang Scenic

Area → Humble Administrator’s

Garden → West Lake Scenic

Area → Song Dynasty City Scenic

Area → Feilai Peak and Lingyin

Temple → Hangzhou International

Expo Center → Oriental Pearl

Tower → Shanghai Chenghuang

Temple → Site of the First CPC

National Congress

“人人尽说江南好，

游人只合江南老。春水碧

于天，画船听雨眠”。从

古至今“江南”一直是个

不断变化、富有伸缩性的

地域概念，是一个人杰地

灵、山清水秀的地方。跟

着我们一起去领略万里长

江、锦绣神州、诗画江南

的旖旎风光！

“Everyone says that south land is beautiful. And

Tourists only wish to linger here till old. Spring water

here is as limpid as the blue sky, and the raindrops

sound merrily in your sleeping boat.” Since the

ancient times, south land in China has been a

constantly changing geographical concept, but this

land has always been endowed with lush mountains

and lucid waters and producing outstanding figures.

Just join us on a tour of the magnificent Yangtze

River and the idyllic south land!

推介理由 Highlights

南通飞鹤国际旅行社有限公司

NANTONG FEIHE INTERNATIONAL TRAVEL SERVICE CO., LTD

物华丰茂 水韵江南

Charm of South Land—A Place Endowed

with Water Resources

2019 长江旅游线路产品大赛获奖作品集 金奖精品线路

08

浙江省中国国际旅行社有限公司

ZHEJIANG CHINA INTERNATIONAL TRAVEL SERVICE CO., LTD

（张家界→恩施→重庆→三峡游船→神农架→武当山→武汉）

张家界溪布街→皮影戏→袁家界景区→天子山风景区→张家界·魅力湘西晚会→

腾龙洞→恩施大峡谷云龙河地缝景区→渣滓洞→白公馆→外观人民大礼堂→磁

器口古镇→洪崖洞旅游风貌区→解放碑步行街自由活动→登三峡邮轮→丰都鬼城

景区→游船过瞿塘峡→游览巫山小三峡→游船过巫峡 、西陵峡→三峡大坝→神

农架景区→武当山景区→黄鹤楼景区→楚河汉街→“汉秀”表演→湖北博物馆

线路介绍

Route

(Zhangjiajie → Enshi → Chongqing → Three Gorges Cruise → Shennongjia → Wudang

Mountain → Wuhan)

Zhangjiajie Xibu Street → Shadow Play → Yuanjiajie Scenic Area → Tianzi Mountain

Scenic Area → Zhangjiajie - Charming Western Hunan Show → Tenglong

Cave → Enshi Grand Canyon - Yunlong River Geo-fracture → Zhazi Cave → Residence

of Baiju → People’s Auditorium → Ciqikou Ancient Town → Hongya Cave Scenic

Area → Jiefangbei  Pedestrian Street → Boarding Three Gorges Cruise → Fengdu

Ghost Town → Qutang Gorge → Wushan Three Little Gorges → Wuxia Gorge and

Xiling Gorge → Three Gorges Dam → Shennongjia → Wudang Mountain → Yellow

Crane Tower → Chu River and Han Street → Han Show → Hubei Provincial Museum

行大美长江

览湘楚风光

Traveling on the Beautiful Yangtze

River and Enjoying the picturesque

Hubei and Hunan Landscape

线路涵盖江边古城、三峡大坝、

魅力湘西、楚河汉街等自然人文景观。

沿途诸多历史文化名城，秀美三峡、

灵动武当，览历史文化美景，住品质

酒店，品特色美食，一站式服务，度假

养生，超值享受。

This cost-effective route covers

both natural landscape and cultural

relics including riverside ancient towns,

the Three Gorges Dam, the Charming

Western Hunan Show, and the Chu River

and Han Street. You can visit a number

of historical and cultural cities, cruise

the Yangtze Three Gorges, ascend the

Wudang Mountain, stay at star-rated

hotels, taste mouth-watering delicacies,

shop till you drop, and enhance your

health as well.

推介理由

Highlights

09

Selected Routes of 2019 Yangtze River Tour Competition Boutique Tours

重庆嘉陵西村→蜀绣体验→洪崖洞夜

景→金佛山→乘总统游轮→丰都鬼城

→石宝寨→白帝城→瞿塘峡夔门→巫

峡神女峰→神农溪→三峡大坝→武汉

江汉路下午茶→武汉大学→辛亥革命

博物馆→《知音号》演出→南京总统

府→颐和路公馆→明孝陵→中山陵→

夫子庙秦淮河风光带→秦淮灯会/灯

船夜游

线路介绍

Route

C h o n g q i n g W e s t V i l l a g e o f

Jialing River → Hands on with

Shu Embroidery → Night View

of Hongya Cave → G o l d e n

Buddha Mountain → Vo y a g e

on President Cruise → Fengdu

Ghost Town → S h i b a o z h a i

Village → White Emperor City (Baidi

City) → Kuimen Gate of Qutang

Gorge → Goddess Peak of Wuxia

Gorge → Shennong Creek → Three

Gorges Dam → Afternoon Tea on

Wuhan Jianghan Road → Wuhan

University → Memorial Hall of

Xinhai Revolution → Zhiyin Cruise

Show → Na njing Pre side ntial

Palace → Yihe Road Mansions → Ming

Xiaoling Mausoleum → Dr. Sun Yatsen’s Mausoleum → Confucius Temple

and Qinhuai River Scenic Belt→Lanternlit Cruises on Qinhuai River

民国结束了封建

帝制，新中国开启了

富强之路，实现自由、

民主的探索史值得我

们回顾。武昌打响了

“民主第一枪”，定

都南京开启了“黄金

十年”，退守重庆经

历了“不屈岁月”，

一次重现民国历史的

旅行。

The Xinhai Revolution of 1911 ended the

long feudal system in China and steered our

nation into a road to prosperity, freedom and

democracy. The Chinese revolutionary heroes

fired the first shot of democracy in Wuchang

City; the Republic of China set up its capital in

Nanjing and ushered in a golden decade; and the

Kuomintang government retreated to Chongqing

and carried on an indomitable struggle against

the Japanese invaders. This route will enable you

to relive the history of the Republic Era of China.

推介理由 Highlights

中国国旅（宜昌）国际旅行社

CHINA INTERNATIONAL TRAVEL SERVICE YICHANG CO., LTD.

江行千里·民国印象

Along the Yangtze

— A Glimpse of the Republic Era

10

2019 长江旅游线路产品大赛获奖作品集 金奖精品线路

欢乐芜湖

Fantawild in WuhuEnjoy the World of

玩转方特

武汉→合肥→芜湖方特

梦幻王国→芜湖方特东

方神画→合肥→武汉

线路介绍

Route

Wuhan → Hefei →

Fantawild Dreamland

Wuhu → Oriental

Heritage Wuhu →

Hefei → Wuhan

轻松便捷的出行

方式、高品质的住宿

条件、管家式的导游

服务迎合当代年轻家

庭微度假需求；科技

+ 文化 + 旅游主题乐

园类型，受众面广、

老少皆宜；让我们用

心陪伴，体验更亲密

的天伦之乐；让彼此

玩在一起，乐在一起，

共同创造欢乐、分享

欢乐、与人同乐！

This route offers easy and convenient transportation, high

quality accommodation and butler-type tour guide services, just

what young couples with kids need. The theme parks integrating

technology, culture, and tourism cater to people of all ages. Parents

and their kids can enjoy their time together, sharing happiness and

having loads of fun!

推介理由 Highlights

武汉龙之旅国际旅行社有限公司 WUHAN DRAGON INTERNATIONAL TRAVEL SERVICE CO., LTD.

11

Selected Routes of 2019 Yangtze River Tour Competition Boutique Tours

穿越荆楚 花开三国

Revitalizing Jing-Chu Culture

— Memories of Three Kingdoms

武汉楚河汉街→汉秀表演→东

湖樱花园→磨山绿道→湖北省

博物馆→江汉路步行街→蔡甸

油菜花→荆州古城入城仪式→

关公义园→三国晚宴→岳阳卞

河仿古步行街→岳阳楼

线路介绍

Route

Wuhan Chu River and Han

Street → Han Show → East

L a k e C h e r r y B l o s s o m

Park → Moshan Mountain

Greenway → Hubei Provincial

Museum → Jianghan Road

Pedestrian Street → Caidian

Canola Flowers → Jingzhou

A n c i e n t C i t y W e l c o m e

Ceremony → Lord Guan

Garden → Three Kingdoms

Banquet → Yueyang Bianhe

River Ancient-style Pedestrian

Street → Yueyang Tower

湖北嘉程国际旅行社有限公司

HUBEI BEST TOUR INTERNATIONAL TRAVEL SERVICE CO,. LTD.

粤港澳高铁专列游是嘉

程国旅首创湖北高铁重点经

验项目之一，打破了常规的

单一赏花游、单一三国游，

把文化和旅游巧妙结合，在

日程组合上形成了湖北 + 湖

南环线游，利用高铁之便提

高客人舒适体验，进一步拉

动了湖北赏花热潮，这种旅

游模式纷纷被各省旅行社同

行效仿，形成了全面赏花游

旅游业态。

Best Tour has initiated the Guangdong-Hong

Kong-Macao HSR Tour as one of the key highspeed rail tourism projects. By making best of

the traditional tours which focused on flower

tours or the history of the Three Kingdoms, it

combines culture and tourism on the HubeiHunan loop route, which has attracted a large

number of flower-viewers to tour Hubei, who just

need to hop on a high-speed train to immerse

themselves in a sea of flowers. Such a mode

has been followed by other provinces in their

development of tourism.

推介理由 Highlights

12

2019 长江旅游线路产品大赛获奖作品集 金奖精品线路

中山陵→灵山大佛→沙家浜风景区→留园→

周庄→外滩→南京路→浦江游船+登高夜景

→横店秦王宫→清明上河图→广州街香港街

→明清宫苑→西湖→宋城千古情→下渚湖→

南浔古镇→乌镇→夫子庙

线路介绍

Route

Dr. Sun Yat-sen’s Mausoleum → Mt. Lingshan

Grand Buddha → Shajiabang Scenic

Area → Lingering Garden → Zhouzhuang

Village → The Bund → N a n j i n g

Road → Cruising Pujiang River + Night

Viewing Nanjing → Hengdian Qin Dynasty

Palace → Life Along the River at Qingming

(Metal Murals) → Guangzhou Street and

Hongkong Street → Palatial Gardens of Ming

and Qing Dynasties → West Lake → Romance

of the Song Dynasty → Xiazhu Lake → Nanxun

Ancient Town → Wu z h e n A n c i e n t

Town → Confucius Temple

童心未老忆江南

Reliving Childhood in South Land

南京德高国际旅游有限公司

NANJING DEGAO INTERNATIONAL TOURISM CO., LTD.

找回往年旧事，

不忘初心，乐在其中，

增强子女与父母互动，

让每个家庭充满爱的

笑容，在游玩中怀念、

感悟、展望未来。灵

山礼佛、沙家浜钓蟹、

下渚湖扳网捕鱼、南

浔水乡特色婚礼，体

验让你童心不老的江

南时光。

This route provides you with an opportunity

to recollect your childhood memories.

Children and parents can enjoy their time

together, recalling the good old days, which

can make them cherish the present moment

and anticipate the future. You can worship

the Lingshan Grand Buddha, go crab fishing

in Shajiabang, go scoop-net fishing in Xiazhu

Lake, or attend a unique wedding ceremony

in Nanxun Ancient Town, bringing back your

childhood memories.

推介理由 Highlights

13

Selected Routes of 2019 Yangtze River Tour Competition Boutique Tours

广州出发→重庆龚滩古镇→船游乌

江画廊→酉阳桃花源→濯水古镇→

坪坝营森林公园→恩施女儿城→恩

施大峡谷→云龙河地缝→七星寨→

板桥女儿湖→霸气土司城→宜昌三

峡大坝→船游长江三峡→返回广州

线路介绍

Route

Departing from Guangzhou

→ Chongqing Gongtan Ancient

Town → Boat Tour on Wujiang

River Gallery → Youyang Peach

Blossom Spring → Zhuoshui

Ancient Town → Pingbaying Forest

Park → Enshi Tujia Girls’ Town

→ Enshi Grand Canyon → Yunlong

River Geo-fracture → Seven-star

Stockade → Banqiao Girls’

Lake → Enshi Tusi Town → Three

Gorges Dam in Yichang → Cruising

Yangtze Three Gorges → Returning

to Guangzhou

湖北神兴国际旅行社有限公司

HUBEI SHENXING INTERNATIONAL TRAVEL SERVICE CO,. LTD.

重庆渝见恩施

Tour to Chongqing and Enshi

探索神秘巴楚，行

程以秘境探索为理念。

在旅途中领略恩施幽深

奇绝、世间罕见的奇山、

异水、怪洞、珍禽。千

里乌江，千年流淌，成

就千年龚滩古镇，百里

画廊，百座吊楼，再现

土家风情，俯瞰三峡大

坝全貌，体会“截断巫

山云雨，高峡出平湖”

的豪迈情怀。

This route offers you an opportunity to explore

the former Kingdoms of Ba and Chu. You can hike

in the deep valleys, scale the lush mountains, cup

the cool water in your hands, take an adventure

in the mystic caves, and watch the rare birds. You

can take a boat tour along the Wujiang River to

the Gongtan Ancient Town, visit the Tujia-style

stilted houses scattered around, and overlook the

Three Gorges Dam while chanting the poetic lines

by Chairman Mao, “With a wall of stones holding

back clouds and rain from Wushan Hill, a smooth

lake shall rise in the narrow gorge.”

推介理由 Highlights

14

2019 长江旅游线路产品大赛获奖作品集 金奖精品线路

宜昌两坝一峡→恩施大峡谷→恩施

土家女儿城→恩施土司城→咸丰唐

崖土司城遗址→黔江芭拉胡、濯水

古镇、蒲花暗河→武隆天坑三桥→

重庆李子坝轻轨站→洪崖洞

线路介绍

Route

Two Dams (Gezhou Dam, Three

Gorges Dam) and one gorge

(Xiling Gorge of Yangtze River)

in Yichang → E n s h i G r a n d

Canyon → Tujia Girls’ Town in

Enshi → Enshi Tusi Town → Xianfeng

Tangya Tusi Town → Qianjiang

Balahu Valley, Zhuoshui Ancient

Town, and Puhua Underground

River → Wulong Tiankeng Three

Bridges → Chongqing Liziba LRT

Station → Hongya Cave

壮美武陵 诗画楚渝

Tour of Hubei, Chongqing and

Magnificent Wuling

恩施市风情之旅国际旅行社有限公司 ENSHI CITY TOUR INTERNATIONAL TRAVEL AGENCY

宜昌 -恩施 -重庆三

市地处长江流域沿线，拥有

丰富自然资源景观及独具特

色的民族风情，以旅游发展

为突破口，加强各地旅游文

化资源整合，凸显区域旅游

文化特色和整体优势，文旅

融合迎来新的契机。

Yichang, Enshi, and Chongqing

are located along the Yangtze River,

abound in natural resources and

unique ethnic customs. In recent years,

the three cities have worked hand

in hand, making best of their natural

and cultural advantages to bring the

regional tourism to a new height.

推介理由 Highlights

15

Selected Routes of 2019 Yangtze River Tour Competition Boutique Tours

宜昌西陵峡→巫峡→神女溪

→九龙索道→神女天梯→黄

岩索道→神女天路→小三峡

→奉节白帝城→夔门画舫→

长寿古镇→重庆→武隆

线路介绍

Route

Yichang Xiling Gorge → Wuxia

Gorge → G o d d e s s

Stream → J i u l o n g

Ropeway → G o d d e s s

Ladder → H u a n g y a n

Ropeway → G o d d e s s

Heavenly Road → Three

Little Gorges → Fengjie White

Emperor City → Kuimen

Gallery → Ancient Town of

Longevity → Chongqing

→ Wulong

重庆航旅国际旅行社有限公司

CHONGQING AIR TRAVEL INTERNATIONAL TRAVEL SERVICE CO., LTD.

逆流而上 玩转新三峡

Upstream Tour to the Three Gorges

逆流而上，引导长江中下流客群，打造三

峡全域文旅新概念，深度游三峡，在巫山奉节

两地体验最原汁原味的三峡纵深，实现贫困地

区景区景点的展露与融合，创一条旅游扶贫 -

文化复兴之路。

This route is targeting at the

tourists in the middle and lower

reaches of the Yangtze River

Valley. By initiating the concept

of integrated tourism, it takes

the tourists on an in-depth tour

of the Three Gorges as well as

the scenic areas in Wushan

and Fengjie, which greatly push

the development in those poor

areas and find a workable path of

poverty alleviation in the form of

cultural tourism.

推介理由 Highlights

16

2019 长江旅游线路产品大赛获奖作品集 金奖精品线路

南京→宜兴竹海→湖州长兴水口乡

→湖州太湖龙之梦乐园→湖州太湖

旅游度假区→中国湖笔博物馆→安

吉余村→安吉灵峰度假区→德清莫

干山→德清庾村→杭州西湖文化景

观→黄山风景区→皖南古村落（西

递、宏村）→屯溪老街→婺源

线路介绍

Route

Nanjing → Y i x i n g S e a o f

Bamboo → Huzhou Changxing

Shuikou Town → Huzhou Taihu Lake

Longemont Paradise → Huzhou

Taihu Lake Tourist Resort → China

H u z h o u W r i t i n g B r u s h

Museum → Anji Yucun Village → Anji

Lingfeng Tourist Resort → Deqing

Mogan Mountain → Deqing Yucun

Village → Hangzhou West Lake

Cultural Landscape → Huangshan

Mountain Scenic Area → Ancient

Villages in Southern Anhui (Xidi

and Hongcun) → Tu n x i O l d

Street → Wuyuan Scenic Spot

最美乡村之旅 村游长江

Tour to Beautiful Countryside

— Ancient Villages Along the Yangtze River

湖州城乡旅游有限公司

HUZHOU URBAN AND RURAL TOURISM CO., LTD.

2005 年 8 月 15 日，

习近平总书记在浙江湖州

安吉余村的村委会办公室

里提出“绿水青山就是金

山银山”的伟大科学论断，

让我们一起跟随着习总书

记的脚步一起来看一看长

江流域的美丽乡村。

On August 15, 2005, President Xi Jinping

put forward a statement that “lucid waters

and lush mountains are valuable assets”

when visiting Yucun Village in Anji, Huzhou,

Zhejiang. Let us follow the footsteps of

President Xi Jinping and take a close look

at the beautiful villages in the Yangtze River

Basin.

推介理由 Highlights

17

Selected Routes of 2019 Yangtze River Tour Competition Boutique Tours

醉美江西 圆梦古都

Tour to Intoxicating Jiangxi and Nanjing, the Ancient Capital

庐山瀑布→人文圣山庐山→世界瓷都景德镇

→最美乡村婺源→梦里老家→新安江山水画

廊→塔川秋色→屯溪老街→世界双遗黄山→

六朝古都南京→夫子庙→秦淮河风光

线路介绍

Route

Lushan Waterfalls → L u s h a n

Mountain → World Porcelain Capital

Jingdezhen → The Most Beautiful Village

Wuyuan → Dreamy Home → Xin’an River

Natural Gallery → Autumn in Tachuan → Tunxi

Old Street → Huangshan Mountain, a

UNESCO World Cultural and Natural

Heritage Site → Nanjing, Capital of Six

Dynasties → Confucius Temple → Boating on

Qinhuai River

“日照香炉生紫烟，遥看瀑布挂前川，飞流直下三千尺，疑是

银河落九天”，让我们跟着李白这首《望庐山瀑布》走进避暑胜地、

人文圣山庐山，寻访世界瓷都景德镇，走进中国最美乡村、梦里老

家婺源，感受世界双遗黄山魅力，最后让在六朝古都、十朝都会的

南京城，看金陵历史人文荟萃之地夫子庙，游浆声灯影里秦淮河。

The great poet Li Bai in Tang Dynasty once wrote, “The sunlit Censer

Peak exhales a wreath of cloud; Like an upended stream the cataract

sounds loud. Its torrent dashes down three thousand feet from high;

As if the Silver River fell from azure sky.” Let us follow the footsteps of Li

Bai into Mt. Lushan,and visit beautiful places in Jingdezhen, Wuyuan

and Huangshan Mountain. As the route terminates in Nanjing, you can

experience the profound history in the Confucius Temple and the wellknown Qinhuai River.

推介理由

Highlights

江西九江太平洋国际旅行社有限公司

JIUJIANG PACIFIC INTERNATIONAL TRAVEL SERVICE CO. , LTD.

18

2019 长江旅游线路产品大赛获奖作品集 金奖精品线路

道千年之魂

展长江之美

Get Close to Soul of

the Yangtze River

扬州“皮包水”特色早茶→瘦西湖→东关街→扬州

雕版印刷→“水包皮”特色体验→南京大屠杀纪念

馆→南京长江大桥→南京云锦→夫子庙→金山→锅

盖面品鉴→西津渡→太平泥叫叫→拙政园→苏州市

非物质文化遗产馆→平江路→外滩→城隍庙

线路介绍

Route

Yangzhou Special Morning Tea → Slender

West Lake → Dongguan Street → Yangzhou

Block Printing → Yangzhou Bath House

Experience → Nanjing Massacre Memorial Hall for the

Victims → Nanjing Yangtze River Bridge → Nanjing

Yunjin Brocade → Confucius Temple → Jinshan

Mountain → Tasting Pot-Cover Noodles → Xijin

Ferry → Taiping Nijiaojiao Clay Whistle → Humble

Administrator’s Garden → Suzhou Intangible

Cultural Heritage Museum → Pingjiang Road → The

Bund → Chenghuang Temple

白居易的《忆江南》牵动多少游客的心，而江南的温润秀

美、小桥流水、离不开长江的滋润。万里长江千年文脉日月常新，

比自然美景更令人心折的是江南文化。线路可以浏览千年古渡，

品味江南文化，体验传统文化，传承“非遗”，饱览繁华都市，

实现古今对话 。

Recalling the South Land, a poem written by Bai Juyi in Tang

Dynasty has depicted the beauty of the south land, which attracted

millions of readers. It owes much of its beauty and charm to the

Yangtze River. However, the cultural relics in the south land are even

more enchanting than its natural beauty. Following this route, you can

visit the millennium-old ancient ferries, experience the traditional local

culture, learn about intangible cultural heritages, and feast your eyes

on the wonderful views of bustling cities. In a sense, this route is a

conversation between the ancient and modern times.

推介理由

Highlights

镇江三山国际旅行社有限公司

ZHENJIANG SANSHAN INTERNATIONAL TRAVEL SERVICE CO., LTD

19

Selected Routes of 2019 Yangtze River Tour Competition Boutique Tours

屈原故里→三峡大坝→神农

架→香溪源→神女溪→白帝

城→恩施土司城→恩施女儿

国→恩施文化中心→张家界

武陵源→湖北京剧院

线路介绍

Route

Quyuan's Hometown→Three

Gorges Dam → Shennongjia

Scenic Area → Source of

Xiangxi River → Goddess

Stream → White Emperor

City → Enshi Tusi City → Tujia

Girls’ Town in Enshi → Enshi

Cultural Center → Zhangjiajie

Wulingyuan → Hubei Peking

Opera Theater

完美大三峡 精品张家界

Magnificent Three Gorges, Fantastic Zhangjiajie

江山如此多娇，

远离城市喧嚣，一线

多游长江流域，船游

壮美三峡，探秘仙境

恩施，相遇绝丽张家

界，感受毛泽东主席

笔下的“长江横渡，

极目楚天舒”，偷得

美景回人间……

This route enables you to escape from the hustle and bustle

of cities and maintain your peace of mind amidst the beautiful

waters and mountains. You can travel across the Yangtze River

Basin, cruise the magnificent Three Gorges, explore the mystic

Enshi prefecture and have a memorable encounter with the

fantastic Zhangjiajie scenery. You can even “cross the Yangtze

River and cast your eyes over the former State of Chu,” as

Chairman Mao Zedong wrote in his poem, to indulge yourself in

an earthly paradise.

推介理由 Highlights

中青旅安徽国际旅游有限公司

CYTS ANHUI INTERNATIONAL TRAVEL CO., LTD.

20

2019 长江旅游线路产品大赛获奖作品集 金奖精品线路

山水之旅

Hunan and Hubei — Tour to

Mountains and Waters

恩施女儿城→宜昌三峡大坝→

张家界国家森林公园→袁家界

→哈利路亚山→天下第一桥→

天子山→金鞭溪→十里画廊→

凤凰古城

线路介绍

Route

Tujia Girls’ Town in Enshi →

Three Gorges Dam in Yichang

→ Zhangjiajie National Forest

Park → Yuanjiajie → Avatar

Hallelujah Mountain → No.1

Natural Bridge in the World

→ Tianzi Mountain → Golden

Whip Stream → Ten-mile

Natural Gallery → Phoenix

Ancient Town

四川省中国旅行社 SICHUAN CHINA TRAVEL SERVICE

从恩施土家女儿

城出发，行走在仿古

与土家吊脚楼相结合

的建筑群中，浸入式

体验土家族的民风民

俗。在张家界国家森

林公园，移步换景，

观赏黄石寨、金鞭溪、

袁家界、杨家界、天

子山和索溪峪等奇

景。三千多座奇异山

峰满目青翠。峰谷间

云雾缭绕，飞瀑湍溪，

这里是电影《阿凡达》

中的悬浮山“哈利路

亚山”取景地。

Starting from Enshi, you will find you are immersing yourself

in the midst of ancient Tujia-style stilted houses as well as the

fascinating local customs. In the Zhangjiajie National Forest

Park, every step you take will bring before your eyes another

breathtaking scene. Here, a forest of 3,000-plus verdant,

grotesque peaks are enshrouded by mists and clouds, and

livened up by plunging waterfalls and torrential streams. By

the way, the Hallelujah Mountain, a scene in Hollywood Film

Avatar will be floating in front of your eyes.

推介理由 Highlights

湘鄂

21

Selected Routes of 2019 Yangtze River Tour Competition Boutique Tours

青海省省会西宁→青海湖→

金银滩草原→藏传佛教圣

地塔尔寺→昆仑山、可可西

里、沱沱河、唐古拉山→西

藏首府拉萨市→布达拉宫→

大昭寺→八角街→林芝→巴

松措、鲁朗林海

线路介绍

Route

Xining

→ Qinghai Lake→

Jinyintan Grassland

→

Ta’er Lamasery (a sacred

p l a c e o f t h e T i b e t a n

Buddhism)

→ K u n l u n

Mountain, Hoh Xil, Tuotuo

R i v e r, a n d Ta n g g u l a

Mountain

→ L h a s a

(the capital of Tibet)

→

P o t a l a P a l a c e ( t h e

highest ancient palace in

the world)

→ Jokhang

Temple

→ B a r k h o r

Street

→ Nyingchi (Tibetan

Jiangnan)

→ Basongtso

Lake, Lulang Forest

天路之旅——坐上火车去拉萨

Tour into Clouds — Take a Train to Lhasa

“我住长江头，君住长江尾。日日思君不见君，

共饮长江水……”天地有大美而不言。青海地大物博、

山川壮美、历史悠久、民族众多、文化多姿多彩，具

有生态、资源、稳定上的重要战略地位。

An ancient Chinese poet once wrote, “I live at the upper

end of the river; And at the lower end live you. Every day

I long to see you but cannot; Though from the same

river we drink.” The nature reveals its true beauty silently.

Boasting a vast territory, abundant resources, magnificent

landscapes and a long history, Qinghai is home to

many ethnic groups and colorful cultures. It occupies a

strategic position in safeguarding ecology, utilizing natural

resources, and maintaining social stability.

推介理由

Highlights

青海省康辉国际旅行社有限责任公司

QHCCT CO,. LTD.

22

2019 长江旅游线路产品大赛获奖作品集 金奖精品线路

走遍西南

Tour to Southwest China

(Guizhou, Yunnan, Sichuan and Chongqing)

（贵州、云南、四川、重庆）

贵州青年国际旅行社 CHINA YOUTH TRAVEL SERVICE GUIZHOU

小七孔→大七孔→西江千户苗寨→黄果树大瀑布→马岭河大峡谷→万峰

林→滇池→长江第一湾→虎跳峡→普达措国家公园→独克宗古城→坛城

广场→南诏风情岛→蝴蝶泉公园→洱海→大理古镇→崇圣寺三塔→都江

堰→青城山→乐山大佛→报国寺→蚩尤九黎城→仙女山国家森林公园→

武隆天生三桥→龙水峡地缝→昌州古城→宝顶山景区→北山石刻

线路介绍

Route

Small Seven Holes (Xiaoqikong)

→Big Seven Holes (Daqikong)→Xijiang

Qianhu Miao Village

→ Huangguoshu Waterfall→ Maling River

Canyon

→ Wanfeng Peak Forest→ Dianchi Lake→ First Bend

of the Yangtze River

→ Tiger Leaping Gorge→ Potatso National

Park

→ Dukezong Ancient Town→ Tancheng Plaza→ Nanzhao

Folk Island

→ Butterfly Spring Park→ Erhai Lake→ Dali Ancient

Town

→ Three Pagodas of Chongsheng Temple→ Dujiangyan

Irrigation System

→ Qingcheng Mountain→ Leshan Giant

Buddha

→ Baoguo Temple→ Chiyou Jiuli Town→ Fairy Mountain

National Forest Park

→ Wulong Three Natural Bridges→ Longshui

Valley Geo-fracture

→ Changzhou Ancient Town→ Baoding Mountain

Scenic Area

→ Beishan Stone Carving

熏风南来，朝饮白露，夕眠苍霞，山河

踏遍，观贵州峻山秀水，寻云南风花雪月，

探四川险秀奇幽，赏重庆山城景观，天下

之大悲欢一渺，近山拟志，临水思长，意合

道分行其遥遥，风花雪月几场，走遍西南，

且看世间多少繁华。

This route covers a large number of famous

tourist attractions in Guizhou, Yunnan, Sichuan,

and Chongqing.The mountains will inspire you

to keep up lofty aspirations, and the waters will

teach you the great wisdom of nature. Looking

up at the Leshan Giant Buddha, you may

temporarily cast away the worldly worries. The

great beauty in southwest China will surely give

you a fresh outlook on the world and your life.

推介理由

Highlights

23

Selected Routes of 2019 Yangtze River Tour Competition

Boutique Tours

昆明→重庆→两江影视城→仙女山国家森林公园→武隆天生三硚风景区→

原始生态旅游区黑山谷→金佛山西坡风景区→金佛山寺→天星小镇风情商

业街→洪崖洞民俗风貌区→渣滓洞→白公馆→磁器口古镇→湖广会馆→解

放碑→赤水→佛光岩风景区→桫椤纪公园→赤水大瀑布景区→四洞沟风景

区→新区百草园→天龙药业→海龙屯景区→遵义会议会址→遵义→昆明

线路介绍

Route

Kunming → Chongqing → Liangjiang (Yangtze River and Jialing River)

International Movie City → Fairy Mountain National Forest Park → Wulong

Three Natural Bridges → Black Valley Scenic Area → West Slope of Jinfo

Mountain → Jinfo Temple → Tianxing Town Pedestrian Street → Hongya

Cave Folk Customs Experience Area → Zhazi Cave → Mansion of

Baijuyi → Ciqikou Ancient Town → Huguang Guild Hall → Jiefangbei

Pedestrian Street → Chishui River → Foguangyan Scenic Area → Chishui

National Nature Reserve of Spinulose Tree Fern → Chishui Waterfall

Scenic Area → Sidonggou Scenic Area → New District Botanical

Garden → Tianlong Pharmaceutical Company → Hailongtun Scenic

Area → Site of Zunyi Conference → Zunyi → Kunming

地理关系亲密，自然资源丰富，风景

优美，交通便利，每到旅游业黄金时段，

云南、重庆和贵州必定是热门的选择。行

程意在体验火辣山城重庆的 8D 魔幻，游

览贵州生态、绿色的自然风貌和缅怀两地

红色文化的人文景观。

This route covers Yunnan, Chongqing, and

Guizhou, a geographically connected region

with abundant natural resources, breathtaking

landscapes,and convenient transportation.

During the busy season of tourism, this region

never fails to attract a large number of tourists

from all over the world. The route focuses on

the magic mountain city of Chongqing and the

beautiful ecosystems in Guizhou, especially

the footsteps left by Chinese revolutionaries in

the two places.

推介理由

Highlights

云南熊猫国际旅行社有限公司

YUNNAN PANDA INTERNATIONAL TOUR CO., LTD.

大地神州 重庆遇上贵州

Tour to Southwest China to Meet Chongqing and Guizhou

24

2019 长江旅游线路产品大赛获奖作品集 金奖精品线路

上海→宜昌→神农架天生桥→

神农顶→大九湖→神农祭坛→

恩施土家镇女儿城→恩施大峡

谷→土司皇城→三峡大坝→船

游西陵峡→葛洲坝

线路介绍

Route

Flight from Shanghai to Yichang,

Hubei → Shennongjia Natural

Bridge → Shennongding Peak

→ Dajiu Lake Wetland Park

→ Shennong Altar → Tujia Girls’

Town in Enshi → Enshi Grand

Canyon → Enshi Tusi Town →

Three Gorges Dam → Cruising

Xiling Gorge → Gezhou Dam

上海航空假期旅行社有限公司

SHANGHAI AIRLINES TOURS INTERNATIONAL (GROUP) CO., LTD.

依附东方航空公

司的出行优势，省时

省力。观长江沿线美

景，享受当地美味，体

验恩施女儿城摔碗酒，

宜昌特色餐悬崖酒店

品全鱼宴。行程内特

别赠送体验活动 - 大

九湖喂小鹿，鹿群一

拥而上，分分钟萌化

您的心。

The flights of Eastern Airlines and the bullet trains

between Yichang and Enshi enable the tourists to

save time and effort. You can not only feast your eyes

on the beautiful scenery along the Yangtze River but

sample the various local delicacies as well. You can

also experience Shuaiwanjiu (which literally means

smashing the bowl after drinking the wine) in Tujia Girls’

Town in Enshi, or attend fish banquet at the unique cliff

hotel in Yichang. As a special bonus of the route, you

can feed the deer at the Dajiu Lake Wetland Park, and

the sight of the lovely deer coming forth for food will

immediately calm your heart.

推介理由 Highlights

爸妈放心游 湖北好风光

Tour to Splendid Hubei

25

Selected Routes of 2019 Yangtze River Tour Competition Boutique Tours

金奖

创意线路

Innovative Tours

Gold Winners

26

金奖创意线路

序号 省份 参赛单位 产品名称

1 江苏 南通飞鹤国际旅行社有限公司 江如练·从历史深处走来

NANTONG FEIHE INTERNATIONAL TRAVEL SERVICE CO., LTD.

2 湖北 湖北峡州国际旅行社有限公司 车船同行 自驾三峡

HUBEI XIAZHOU INTERNATIONAL TRAVEL SERVICE CO., LTD.

3 湖北 武汉学知研学旅行服务有限公司 大国工匠治水记

WUHAN XUEZHI TOUR STUDYING SERVICE CO., LTD.

4 江苏 扬州城市旅游推广中心 一江水煮三省茶

YANGZHOU CITY TOURISM PROMOTION CENTER CO., LTD.

5 重庆 重庆冠达世纪游轮有限公司 船游三千里 纵横五省市

CHONGQING GRAND CENTURY CRUISES CO., LTD.

6 湖北 湖北嘉程国际旅行社有限公司 中华骑行 相约长江

HUBEI BEST TOUR INTERNATIONAL TRAVEL SERVICE CO., LTD.

7 重庆 重庆天途国际旅行社有限公司 趣少年研学·人类“简”史

CHONGQING TOUCH TOUR INTERNATIONAL TRAVEL CO., LTD.

8 安徽 方特国际旅行社(安徽）有限公司 诗和远方 多彩长江

FANTAWILD INTERNATIONAL TRAVEL SERVICE (AN HUI) CO., LTD.

9 湖南 湖南海外旅游有限公司 探秘土司之旅

HUNAN OVERSEAS TRAVEL CO., LTD.

10 青海 青海省康辉国际旅行社有限责任公司 足迹印画 行摄江源 逐色川西

QHCCT CO., LTD.

27

中山陵→明孝陵→南京大屠杀

遇难同胞纪念馆→扬州古运河

→扬州双博馆、个园→瘦西湖

景区→黄山炮台→吕四渔港→

狼山、五山森林公园→南通博

物苑、珠算博物馆→上海科技

馆→上海外滩→东方明珠→中

共一大会址

线路介绍

Route

Dr. Sun Yat-sen’s Mausoleum

→ Ming Xiaoling Mausoleum

→ Memorial Hall for the Victims

of the Nanjing Massacre →

Grand Canal in Yangzhou

→ C h i n a B l o c k P r i n t i n g

Museum· Yangzhou Museum,

Geyuan Garden →Slender West

Lake Scenic Area → Huangshan

Fortress → Lyusi Fishing

Port → Langshan Mountain

and Wushan Mountain Forest

Park → Nantong Museum,

Abacus Museum → Shanghai

S c i e n c e & Te c h n o l o g y

Museum → Bund in Shanghai

→ Oriental Pearl Tower

→ Site of the First CPC National

Congress

长江流域幅员广大，历史悠

久，景观纷呈。乘着游轮一路探

寻，从饱受屈辱的南京一路到达

繁华绚丽的都市上海，饱览沿途

名胜古迹，体察独特乡风民俗，

探究中华民族近代史。

The reaches of the Yangtze River is reputed for its vast area

with a long history and diverse landscapes. Take a cruise to

explore all the way from the once-humiliated Nanjing to the

bustling and colorful Shanghai, you can savor the places

of interest, experience the unique local customs and be

acquainted with the history of modern China.

推介理由 Highlights

江如练

——从历史深处走来

南通飞鹤国际旅行社有限公司

NANTONG FEIHE INTERNATIONAL TRAVEL SERVICE CO., LTD. Walk into the History River as Smooth as Silk”)—A

Jiangrulian (meaning “The

28

2019 长江旅游线路产品大赛获奖作品集 金奖创意线路

自驾三峡

车船同行

Self-driving Across

the Three Gorges via

the Cruise

三峡大坝→新高湖游轮→西陵

峡→巫峡→瞿塘峡→白帝城→

张飞庙→龙缸—唐崖土司遗址

→濯水古镇→蒲花暗河→芭拉

胡→凤凰古城

线路介绍

Route

Three Gorges Dam → Xingaohu

Cruise → Xiling Gorge → Wuxia

Gorge → Qutang Gorge →

White Emperor City

→ Zhang Fei Temple →

Longgang (Dragon Tank) →

Tangya Tusi Site → Zhuoshui

Ancient Town → P u h u a

Underground River → Balahu

→ F e n g h u a n g G u c h e n g

(PhoenixAncient Town)

湖北峡州国际旅行社有限公司

HUBEI XIAZHOU INTERNATIONAL TRAVEL SERVICE CO., LTD.

“三峡美！三峡自驾更美 !”

本线路以慢节奏、休闲、度假，

随走随停随拍的节奏感为主题，

是一款捕捉原生态、贴近大自然

之旅，线路重在体验感与参与感，

自驾旅行，逍遥寻趣……

“The Three Gorges are beautiful! A self-driving trip

along the Three Gorges is enjoyable!” This route, under

the banner of slow pace, leisure, going outing and walkstop-and-shoot rhythm, is a journey to feel the original

ecology and get close to nature, focusing on a sense of

participation, self-driving and carefree touring...

推介理由 Highlights

29

Selected Routes of 2019 Yangtze River Tour Competition Innovative Tours

武汉→宜昌三峡大坝→长阳

清江画廊→重庆磁器口古镇

→红岩魂广场→成都都江堰

→川菜博物馆→四川大熊猫

繁育研究基地

线路介绍

Route

Wuhan

→ Yichang Three

Gorges Dam

→ Changyang

Qingjiang Gallery

→

Chongqing Ciqikou Ancient

Town

→ Red Crag Soul

Square

→ C h e n g d u

D u j i a n g y a n I r r i g a t i o n

System

→ Sichuan Cuisine

Museum

→ C h e n g d u

Research Base of Giant

Panda Breeding, Sichuan

大国工匠治水记

——巧思止水患妙笔绘河山

Landscape out of Sightwith Ingenuity and Paint the the Water—Stop the Flood Craftsmen of the Nation Curbing

习近平总书记在十九大报告中提出了

“大国工匠”精神，而在长江流域人们与水

的“斗争”中这种精神体现得淋漓尽致，让

我们沿着长江水，逆流而上，在探究式学习

中深度体验并探索大国工匠精神……

General Secretary Xi Jinping advocated a

spirit of “Craftsmanship of a Great Nation” in

the report of the 19th CPC National Congress,

which has been demonstrated most vividly in the

endless “struggle” between people and flood in

the reaches of the Yangtze River. The tour allows

the tourists to travel upstream along the Yangtze

River to experience and explore the spirit of a

great nation’s craftsmanship in the on-the-spot

learning tour...

推介理由

Highlights

武汉学知研学旅行服务有限公司 WUHAN XUEZHI TOUR STUDYING SERVICE CO., LTD.

30

2019 长江旅游线路产品大赛获奖作品集 金奖创意线

路

一江水煮三省茶

A Water Makes Tea of Three Provinces

扬州城市旅游推广中心

YANGZHOU CITY TOURISM PROMOTION CENTER CO., LTD.

瘦西湖→南宋御街→西湖→虎跑梦泉、龙

井问茶→《最忆是杭州》→徽杭古道→宏

村→谢裕大茶叶博物馆→东关街→富春

早茶→扬州双博馆→个园→广陵琴社

线路介绍

Route

Slender West Lake

→ S o u th e r n

Song Dynasty Royal Street

→ West

Lake

→ Hupao Mengquan (Dreaming

of Tiger Spring at Hupao Valley), Longjing

Wencha (Enjoying Tea Culture in

Longjing)

→ “The Most Memorable is

Hangzhou”

→ Huizhou-Hangzhou Ancient

Road

→ Hongcun Village→ Xie Yuda Tea

Museum

→ Dongguan Street→ Fuchun

Morning Tea

→ China Block Printing

Museum · Yangzhou Museum

→ Geyuan

Garden

→ Guangling Qinshe (Guangling

Music Club)

扬州一道名茶魁龙珠，以浙江龙井之味，安

徽魁针之色，江苏珠兰之香，成就“一江水煮三

省茶”的美誉，也开启了江浙皖各具特色的文化

之旅。以三省茶为脉络贯穿西湖山水、皖南建筑、

扬州园林，体现长江沿线三地文化的融合与互补，

凸现中国传统审美，感受诗意慢生活。

推介理由

Yangzhou’s famous tea Kuilongzhu, teemed with

the taste of Zhejiang’s Longjing Tea, the color of

Anhui’s Kuizhen Tea and the fragrance of Jiangsu’s

Zhulan Tea, has won the reputation of “a riverwater

makes tea of three provinces,” and ushered in a

unique cultural journey of Jiangsu, Zhejiang and

Anhui provinces. Using the tea from the three

provinces as a thread, the tour integrates the beauty

of three places as the landscapes of the West Lake,

Southern Anhui architecture and Yangzhou gardens,

thus highlighting the traditional Chinese aesthetics in

the poetic journey.

Highlights

31

Selected Routes of 2019 Yangtze River Tour Competition

Innovative Tours

重庆冠达世纪游轮有限公司

CHONGQING GRAND CENTURY CRUISES CO., LTD.

船游三千里 纵横五省市

Cruising Three Thousand Li While Sightseeing

Five Cities and Provinces

武汉→景德镇→庐山→

池州九华山→南京牛首

山→夫子庙→扬州瘦西

湖→东关街→上海

线路介绍

Route

Wuhan → J i n g d e

Town → Lushan Mountain

in Jiujiang → Jiuhua

M o u n t a i n i n

Chizhou → Niushou

M o u n t a i n i n

Nanjing → Confucius

Temple → S l e n d e r

W e s t L a k e i n

Yangzhou → Dongguan

Street → Shanghai

冠达世纪游轮一直以

来致力丰富长江旅游精品线

路，率先走出长江三峡进军

长江中下游，为长江引入了

全新产品，推动长江游轮旅

游从“三峡旅游”向“长江

全域旅游”转变，将游轮航

线延伸至荆楚大地、水韵江

苏、十里洋场等地，为长江

游轮旅游发展注入新动力，

助力长江经济带旅游线路多

元发展。

Guanda Century Cruises has always been engaging

in initiating the Yangtze River tourism boutique routes,

pioneering in sailing out of the Yangtze River Three

Gorges into the middle and lower reaches of the Yangtze

River, injecting brand-new products for the Yangtze

River, promoting the Yangtze River cruise tourism

from the “Three Gorges Tourism” to the “Yangtze River

Tourism,” extending the cruise route to Hubei, Jiangsu,

Shanghai and other places, adding a new chapter to

the development of Yangtze River cruise tourism and

supporting the diversified development of tourism routes in

the Yangtze Economic Belt.

推介理由 Highlights

32

2019 长江旅游线路产品大赛获奖作品集 金奖创意线路

中华骑行 相约长江

Cycling Around the Country and Meeting

by the Yangtze River

湖北嘉程国际旅行社有限公司

HUBEI BEST TOUR INTERNATIONAL TRAVEL SERVICE CO., LTD.

湖北神农架大九湖高山湖泊骑行

→湖北神农架天燕景区爬坡骑行

→湖北荆州古城石板路骑行→湖

北东湖绿道骑行→安徽黄山古村

落骑行→环黄山唐模古镇骑行

线路介绍

Route

Alpine Lake riding in Dajiu Lake,

Shennongjia, Hubei → Hill

climbing riding in Tianyan

Scenic Area, Shennongjia,

Hubei → Riding on stone

street in the ancient city of

Jingzhou, Hubei → Riding

on the East Lake Greenway

in Wuhan, Hubei → Riding

i n t h e a n c i e n t v i l l a g e o f

Huangshan in Anhui → Riding

in Tangmo Ancient Town around

Huangshan.

有一种旅行，叫中华骑行游，

是嘉程国旅首创的境内外游客旅

行新方式，结合旅游 + 骑车方式

看风景，全程领骑、技师、保姆车、

摄像大师、补给食品及应急用品

保驾护航，只要您会骑车，不论

年龄和地域，只需跨上后座的勇

气和一颗想去骑行的心，跟随骑

行者的脚步，骑车看遍长江沿线

美景……

China Cycling Tour is a new traveling mode for

domestic and foreign tourists put forward by Hubei

Best Tour International Travel Service Co., Ltd.

Combining tourism with cycling, it is equipped with

the leader, technicians, nanny cars, camera masters,

foods and emergency aids. As long as you can ride,

regardless of age and region, you will just need the

courage to step onto the back seat and a heart to

ride. Come on! Follow the footsteps of the cyclist and

ride through the beautiful scenery along the Yangtze

River...

推介理由 Highlights

33

Selected Routes of 2019 Yangtze River Tour Competition Innovative Tours

趣少年研学·人类“简”史

Arousing Kids’ Interests

—A “Brief” Encounter with History of Humanity

重庆天途国际旅行社有限公司

CHONGQING TOUCH TOUR INTERNATIONAL TRAVEL CO., LTD.

南京紫金山天文台→中科院地

质古生物研究所→南京古生物

博物馆→西溪湿地→杭州西湖

→良渚古城遗址公园→中国丝

绸文化博物馆→昆山千灯古镇

→上海交通大学→2050体验馆

→上海航宇科普中心

线路介绍

Route

N a n j i n g Pu r p l e M ou nta i n

Observatory → Institute of

Geology and Paleontology

o f C h i n e s e A c a d e m y

of Sciences → N a n j i n g

Paleontology Museum

→ Hangzhou Xixi Wetland

→ West Lake → Archaeological

Ruins of Liangzhu City

→ C h i n a N a t i o n a l S i l k

Museum → Kunshan Qiandeng

Ancient Town → Shanghai

Jiaotong University → 2050

Experience Hall → Shanghai

Aerospace Enthusiast’s Center

通过科学实验、非遗体验、主题活动、交流互动、

新奇探索等设置，让孩子们积极参与到“人类起源”“人

类与环境”“人类与文明社会”“人类与科技未来”

的课题学习中来，主动思考和学习，明确学习方向，

以短暂的研学旅行达到长远的教育效果！

By means of scientific experiments, intangible culture

exposures, theme activities, communication, adventurous

exploration, and the like, the kids can actively participate in

such learning topics as “Origin of Humanity,” “Human and

Environment,” “Human and Civilized Society” and “Human

and Technology,” and take the initiative to think and learn,

thus clarifying their vision of learning and reaping longterm educational rewards through a short study trip!

推介理由

Highlights

34

2019 长江旅游线路产品大赛获奖作品集 金奖创意线路

诗和远方 多彩长江

Poetic and Distant World Along the Picturesque Yangtze River

“诗和远方 多彩长江”亲子研学

线路涵盖了宣城、芜湖、扬州、南京、

上海等长江下游城市的自然和人文景

观，使大家在旅途中可饱览绚烂的文

明之诗。“纸上得来终觉浅，绝知此

事要躬行。”从孩子的角度，秉持着

“专业、专注、专心”的态度，通过一

系列有温度的浸入式体验，在这样的

创意线路中让孩子真正做到研有所思，

学有所获，旅有所感，行有所知。

The study tour covers the natural scenery and human

interests of Xuancheng, Wuhu, Yangzhou, Nanjing, Shanghai

and other cities along the lower reaches of the Yangtze River,

through which the kids can appreciate the great ancient

civilization of China during the journey. “What’s learned

from books is superficial after all. It’s much crucial to have

experienced it personally somehow.” It follows the principle

of “kid-first, professionalism and concentration”, creates an

atmosphere of immersive experiences and allows the children

to think, learn, feel, and act consciously in this tour.

推介理由 Highlights

泾县→黟县→芜湖→

扬州→南京→上海

线路介绍

Route

J i n g x i a n

County → Yixian

County → Wuhu →

Yangzhou→Nanjing

→ Shanghai

方特国际旅行社(安徽）有限公司

FANTAWILD INTERNATIONAL TRAVEL SERVICE (ANHUI) CO., LTD.

35

Selected Routes of 2019 Yangtze River Tour Competition Innovative Tours

秘境湘鄂

The Secret Realm in Hunan and Hubei

—A Trip to Explore the Mystery of Tusi Fortresses

——探秘土司之旅

湖南海外旅游有限公司

HUNAN OVERSEAS TRAVEL CO., LTD.

湘西吉首乾州古城→凤凰古城→

矮寨→十八洞村→芙蓉镇→永顺

老司城→龙山里耶古城→来凤县

百福司→舍米糊→唐崖土司城→

恩施女儿城→梭布垭石林→枫香

坡侗族风情寨→恩施土司城

线路介绍

Route

The ancient city of Ganzhou

in Jishou, Western Hunan

→ Phoenix Ancient Town

→ Aizhai → S h i b a d o n g

Village → Hibiscus Town

→ Yongshun Old Town →

L o n g s h a n L i y e A n c i e n t

City → B a i f u s i , L a i f e n g

County → Shemihu → Tangya

Tusi Town → Tujia Girls’ Town

in Enshi → Suobuya Stone

Forest → Fengxiangpo Dong

Minority Village → Enshi Tusi Town

湖南湘西州和湖北恩施

州，都属于土家族苗族自治州。

两州境内有着众多自然风光、

人文古迹，值得人们去探寻，

揭开那些不为人知的谜底。两

州境内深处还有很多渐渐消失

的人类文化遗产，魅力独特，

值得探求。

Hunan Xiangxi Prefecture and Hubei Enshi

Prefecture are both Tujia and Miao autonomous

prefectures. There are many natural scenery, cultural

relics and historical sites in the two prefectures,

which are worthy of visiting and waits to be

uncovered. What’s more, too many cultural heritages

that are gradually disappearing there are of unique

charms and worth cherishing.

推介理由 Highlights

36

2019 长江旅游线路产品大赛获奖作品集 金奖创意线路

足迹映画

Footprints in the Landscape

——行摄江源 逐色川西

从青海省省会西宁出发，

至青海湖至三江源保护

区至玉树，在青海停留7

天；从玉树出发至色达至

甘孜至丹巴至都江堰至成

都，在四川停留5天。

线路介绍

Route

7 days in Qinghai. Starting

from Xining, Qinghai

Province, to Qinghai Lake,

Sanjiangyuan National

Natural Reserve and then

Yushu; starting then from

Yushu, to Seda, Ganzi,

Danba, Dujiangyan and

finally to Chengdu, and stay

in Sichuan for 5 days.

青海是黄河、长江发源地，也是被誉为“东方多瑙河”

的澜沧江的发源地。大美青海从三江源走向世界。本产品是

一条绿色环保线路，线路经历世界上离天空最近的地方，以

享受人与自然和谐共生的一片净土——三江源头迷人的自然

风景、繁多且独特的珍稀动植物资源以及川西高原纯净自然

风光为主线，是摄影人必去的地方。

Qinghai area is the birthplace of the Yellow River and the

Yangtze River, as well as the source of the Lancang River known

as the “Oriental Danube.” The great beauty of Qinghai Province

unveils it from Sanjiangyuan area to the world. This route is a green

tour which allows you to experience the far distance closest to

the sky in the world, enjoying a pure land where man and nature

live in harmony. The fascinating natural scenery in Sanjiangyuan

area, the numerous and unique treasures of animal and plant

resources, and the pure natural scenery of the Western Sichuan

Plateau make it a fantastic route for photographers.

推介理由

Highlights

青海省康辉国际旅行社有限责任公司

QHCCT CO., LTD.

—Photos in Sanjiangyuan (Source of the Yellow River, the Yangtze

River and the Lancang River) and Beauty in Western Sichuan

37

Selected Routes of 2019 Yangtze River Tour Competition Innovative Tours

优秀奖精品线路

序号 参赛单位 产品名称

1 湖北省中国青年旅行社 仙居恩施 乐渝思蜀纯玩十日游

2 重庆航旅国际旅行社有限公司 从成都看三峡

3 湖北省中国旅行社 神仙视角看仙山

4 武汉携程国际旅行社有限公司 行摄东西 旅拍江湖

5 南京德高国际旅游有限公司 江南童话世界

6 湖北峡州国际旅行社有限公司 穿越吴蜀

7 宜昌长江观光国际旅行社有限公司 领秀楚渝行

8 湖北省海外旅游集团 楚美湖北 渝你同行

9 常州广电大陆国际旅行社有限公司 品味江南韵味 探秘吴越文化

10 重庆天途国际旅行社有限公司 趣品·纯净江南

11 瑞金市京都旅行社有限公司 探千年文化 寻伟人故里 访共和国摇篮

12 浙江新世界国际旅游股份有限公司 江南水乡休闲六日游

13 长江海外游轮旅游有限公司重庆分部 长江故事馆

14 浙江省中国旅行社集团有限公司 探秘三峡 大河之旅

15 安徽中国青年旅行社有限责任公司 醉美长江 皖鄂风光之旅

16 重庆东海国际旅行社 品三峡精髓 览壮丽河山

17 青海中谊国际旅行社有限公司 长江源头（可可西里）

18 江西教之旅国际旅行社有限公司 赣徽行记

19 重庆渝之旅国际旅行社股份有限公司 山水长江 多彩三峡

20 湖北徐东国际旅行社有限公司 寻世界遗产 觅人间仙境

21 湖北顺达国际旅行社有限公司 湖北、重庆、四川九日游

22 武汉春秋国际旅行社有限公司 文化艺术“研学康养”之旅

23 上海邮福国际旅行社有限公司金寨分公司 粤港澳千人千里挺进大别山

24 吉安市吉州区江南旅行社有限公司 耕读文明 传承中华

25 贵州省中国青年旅行社有限公司 一路繁花相送

26 成都海外旅游有限责任公司 重庆武汉长江六日游

27 武汉铁路国际旅行社有限公司 “鄂博号”援疆旅游专列

38

优秀奖创意线路

序号 省份 参赛单位 产品名称

1 湖北 湖北省海外旅游（集团）有限公司 穿越楚汉

2 重庆 重庆冠达世纪游轮有限公司 美丽中国长江行·绿水青山画中游

3 浙江 嘉兴米兰国际旅行社 船游长江

4 湖北 中南国际旅游湖北有限责任公司 行走在长江怀抱里的草长莺飞里

5 浙江 浙江行游天下国际旅行社有限公司 饮水思源 品如画江山

6 江苏 南京德高国际旅游有限公司 我是主角

7 湖北 湖北省中国青年旅行社 双世界文化遗产·长江两湖文化之旅

8 湖南 湖南省中青旅国际旅行社有限公司 湘鄂麻将文化嘉年华四日游

9 安徽 安徽中国青年旅游社有限责任公司 长江中下游文化魅力之旅

10 重庆 重庆航旅国际旅行社有限公司 人车同行-全景三峡“新高湖”

11 重庆 重庆天途国际旅行社有限公司 趣少年·留下希望

12 贵州 贵州省中国青年旅行社有限公司 西游记

13 四川 四川省中国青年旅行社 超级年味

14 浙江 浙江游侠客国际旅行社有限公司 秋韵三峡

15 浙江 浙江新世界国际旅游股份有限公司 水墨徽州 知味杭州

16 江苏 江苏绿色国际旅行社有限公司 江苏好江苏红

17 江西 江西教之旅国际旅行社有限公司 寻伟人足迹·踏励志之路

18 安徽 中青旅安徽国际有限公司 渝你所想游三峡共赴武汉越野走

19 江西 吉安市吉州区江南旅行社有限公司 体验自然生态 学习传统手工制瓷

20 江西 江西众诚天下国际旅行社武宁分社 讲中国故事 绘七彩长江

39

期待与您相约长江畔

you by the Yangtze RiverLooking forward to meeting

40

Trips Along the Yangtze River

2019 长江旅游线路产品大赛

获奖作品集

—Selected Routes of 2019 Yangtze River

Tour Competition

长江旅游推广联盟

湖北省文化和旅游厅 监制