2. PROJECT INFORMATION
The strengths of your project (four or five key arguments) – Max 500 words:
Market access:By establishing production bases in China, the Nexson Group has not only optimized its global supply chain management, but also achieved
effective radiation to the Asia Pacific region. China, as the economic and geographical center of Asia, provides a strategic platform for Nexson to explore other
emerging markets in Asia. For Nexson, this means a shorter supply chain, faster market response speed, higher quality after-sales service, fewer access
restrictions, and more trust from partners.
Cost effectiveness: By combining China's strong local supply chain, excellent manufacturing technology, and the world's strongest manufacturing capabilities, the
Nexson Group can enjoy relatively low production costs, including labor costs, raw material costs, logistics costs, and other aspects. This makes Nexson Group's
products more competitive on a global scale.
Technology and knowledge transfer and sharing: By being geographically close to the Chinese market and production base, Nexson can facilitate the transfer of
technology and knowledge, promote the development of local talents and technology in China, and introduce the group's advanced technology and
management experience into China. On the other hand, the excellent experience accumulated in the manufacturing industry in China over the years has also
benefited Nexson Group greatly.
Brand and cultural integration: Nexson's entry into China is not only the implementation of business strategy, but also the beginning of cultural exchange. By
interacting with Chinese culture and society, Nexson can better adapt to and penetrate the Chinese market, create more attractive products and services, and
achieve a deep integration of brand and culture.
Win & win cooperation: Nexson's investment brings advanced technology and management experience, helping industrial upgrading and technological
progress; Created employment opportunities for the local area; Promoting China's foreign trade growth and enhancing international economic exchanges.
This cooperation model is a microcosm of China's manufacturing industry's transformation and upgrading, achieving high-quality development, and
demonstrating China's continuously rising position in the global industrial chain.