2022德爱威品牌手册

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2022德爱威品牌手册

1978 Dr. Klaus Murjahn2008 Dr. Ralf Murjahn1928Dr. Robert Murjahn1885Eduard Murjahn1895Robert Murjahn1895 –创始纪元Founding EraCaparol · Brand | 02In 1895, Daw, an enterprise managed by the doctor of chemical engineering family was born. It focuses on the research and development of coatings and related products. Adhering to the German tradition of "winning with quality", it has made unremitting efforts and continuous innovation for more than 100 years and made contributions to the coating... [收起]
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2022德爱威品牌手册
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第1页

www.caparol.cn

German Coatings Company With Century History

德国百年涂料企业

Functional Coatings From Germany

来自德国的功能涂料

第4页

Functional Coatings From Germany

来自德国的功能涂料

第5页

CONTENTS|目录

01 历史溯源

History

07 全球研发与创新

Global R&D and Innovation

09 全球业务布局

Global business layout

11 可持续发展

Sustainability development

15 德爱威在亚洲

Caparol in Asia

17 我们的品牌

Our brand

19 高品质产品体系

High-quality product system

27 专业认证 / 标识

Professional Certification/Identification

29 全方位建筑系统解决方案

Comprehensive building system solutions

41 誉满全球

World-renowned

43 战略合作伙伴

Strategic Partners

45 经典案例

Classic Projects

第6页

Caparol · Brand | 01

历史溯源 History

第7页

1978 Dr. Klaus Murjahn

2008 Dr. Ralf Murjahn

1928

Dr. Robert Murjahn

1885

Eduard Murjahn

1895

Robert Murjahn

1895 –创始纪元

Founding Era

Caparol · Brand | 02

In 1895, Daw, an enterprise managed by the doctor of

chemical engineering family was born. It focuses on the

research and development of coatings and related products.

Adhering to the German tradition of "winning with quality", it

has made unremitting efforts and continuous innovation for

more than 100 years and made contributions to the coatings

industry. Today, the fifth generation takes over and still

adheres to the principle of winning with high quality.

1895年,一个由化工博士家族管理的企业DAW诞生,其

专注于涂料及相关产品研发,秉承德国“以质取胜”的传

统,一百多年来努力不懈,不断创新,为涂装工业做出贡

献。今天,DAW由第五代接班人接班,仍坚守原则,以

质优取胜。

第8页

1928 –创新基因

Caparol · Brand | 03

Innovative genes

·1895 年 ·

·1913 年 · ·1928 年 · ·1930 年 · ·1954 年 ·

·1956 年 · ·1995 年 ·

·1909 年 ·

第9页

1928 –创新基因

Innovative genes

The first in the world to launch the "Indeko-plus" interior wall

product that does not release harmful gases and does not

contain solvents.

在全球率先推出无有害气体释放和不含溶剂的内墙产品

Indeko-plus。

1936

Invented "Nespri-Tec", an airless spray technology

without atomization.

发明了无雾化的无气喷涂技术

“Nespri-Tec”。

2004

2008

1985

1928

2005

Caparol · Brand | 04

The invention of "lotion water dispersion technology" in

1936 laid the foundation for today's global water-based

coatings

成功发明了“ 乳液水分散技术 ”,奠定了今天全球水性涂料

的基础。

The extremely durable and impact-resistant "Carbon" plastering

mortar is launched.

极耐用性和抗冲击性的“Carbon”抹面砂浆面市。

2016

A range of CapaGeo coatings based on plant-based

technology is launched.

基于植物基技术的CapaGeo系列涂料产品面市。

"Nano-Quartz" grid structure coating with

anti-fouling function is launched.

具有抗污功能的纳米石英“Nano-Quartz”网格结构涂

料面市。

The first water-based emulsion-based binder "Caparol" was

developed, and the Caparol brand was established.

首次研发水性乳液基粘结料“Caparol”,Caparol 品牌由此成

立。

第10页

1895/2021–发展大事记

Development Events

Caparol · Brand | 05

2016 2017 2018

1895

凭借创新项目,DAW 赢得“ 建筑和生

活 ”类 别 中 全 球 著 名 的 环 保 奖——

GreenTec 奖。

For innovative projects, DAW has

won the GreenTec Award, the

world's most prestigious environmental award in the "Building and

Living" category.

Dr. Robert Murjahn 研发了水性乳液基粘结

料,命名为“Caparol”,Caparol 品牌自此正式

成立。

Dr. Robert Murjahn developed a

water-based emulsion-based binder,

named "Caparol", and the Caparol brand

has since been established.

1928

DAW SE 集团调整大中华策略,其全

球集团成员德爱威正式进入中国市场,

成立了德爱威(中国)有限公司。

DAW SE Group adjusted its

Greater China strategy, and its

global group member CAPAROL

officially entered the Chinese

market and established CAPAROL

(China) Co., Ltd.

Robert Murjahn 在上达姆斯塔特

(Ober-Ramstadt) 成立了 DAW 公司。

Robert Murjahn founded the DAW

company in Ober-Ramstadt in 1895.

东方雨虹与 DAW SE 集团在香港成立

合资公司“DAW (ASIA) LTD.”,并在

杭州建德投资建设生产研发基地。

Oriental Yuhong and DAW SE

Group established a joint venture

"DAW (ASIA) LTD." in Hong Kong,

and invested in the construction of

a production and R&D base in

Jiande, Hangzhou.

第11页

1895/2021–发展大事记

Development Events

Caparol · Brand | 06

2019 2021

1995 2012

德爱威(中国)有限公司上海研发中心正

式揭牌。

The Shanghai R&D Center of

CAPAROL(China)Co., Ltd. was

officially unveiled.

2013

德爱威(中国)有限公司正式加入德国品牌设

计委员会。

CAPAROL(China)Co., Ltd. officially

joined the German Brand Design Committee.

DAW 完成了向现代化企业形式 - 欧洲股

份公司的转变,同时启用新的企业标徽:

形象化的带把手的油漆桶。

DAW completes the transition to a

modern corporate form, the European

Joint Stock Company, and launches a

new corporate logo: a figurative paint

bucket with a handle.

DAW 举行成立 100 周年庆典。

DAW celebrates its 100th anniversary.

在由德国 n-tv 新闻台组织的德国中小企

业隐形冠军奖评选中,DAW 在“ 可持续发

展 ”类别中赢得中型公司“ 隐形冠军 ”奖。

DAW won the "Hidden Champion"

award for medium-sized companies

in the "Sustainability" category at the

German SME Hidden Champion

Awards organized by the German

n-tv news station.

第12页

全球研发与创新

lobal R&D and

Innovation

G

Caparol · Brand | 07

第13页

Caparol · Brand | 08

Caparol has set up a huge team of chemical experts and established

more than ten R&D centers around the world. Since its founder, it has

been committed to the technology and innovation of architectural

coatings, and has continued to invest billions of dollars in research and

development. The world's top experimental equipment and analytical

instruments have been introduced to create a world-class product

research and development center.

德爱威组建了一支庞大的由化学专家、在全球范围内建立了十多个研发中

心,从创始人开始一直致力于建筑涂料技术和创新,持续投入数十亿巨额资

金到研发中。引进世界最顶尖的实验设备和分析仪器,打造了世界一流的产

品研发中心。

德国总部

上拉姆施塔特

German headquarters

Upper ramstadt

O1

奥地利

Austria

O2

格鲁吉亚

Georgia

O8

北京 Beijing

09

上海 Shanghai

011

意大利

Italy

O3

土耳其

turkey

O4

瑞典

Sweden

O5

阿联酋 迪拜

Dubai, UAE

O6

乌克兰

Ukraine

O7

杭州建德

Hangzhou Jiande

10

第14页

全球业务布局

lobal Business

Layout

G

Caparol · Brand | 09

第15页

31 production bases, 46 subsidiaries in more than 40 countries

DAW products dominate the German coatings market

And has invested in the construction of production and R&D bases in Hangzhou,

Yueyang, Guangzhou,Baoding, Xianyang, Jinan and other places,

quickly occupying the coatings market,

and became a benchmark enterprise in China's architectural coatings market.

31 个生产基地、46 个子公司分布 40 多个国家

DAW 产品占据德国涂料市场主导

并已在杭州、岳阳、广州、

保定、咸阳、济南等地投资建设了生产研发基地,

迅速占领涂料市场,

成为了中国建筑涂料市场上的标杆企业。

Caparol · Brand | 10

第16页

可持续发展

ustainability

development

S

Caparol · Brand | 11

第17页

Caparol · Brand | 12

第18页

Caparol · Brand | 13

作为德国建筑涂料行业首屈一指的家族企业,可持续发展理念长期以来一直牢牢扎根于DAW内部,并被高度重视。在企业发展的过程中,

DAW更是将可持续发展的企业、可持续产品及可持续建筑三大支柱作为践行可持续发展理念的支撑。公司生产可持续性产品,让我们的客户得

以实现建筑物的可持续设计理念和创意的同时,我们还希望为建筑物及其建筑文化的保值性做出贡献。

As the leading family-owned company in the German architectural coatings industry, the concept of sustainable development has

long been firmly rooted within DAW and is highly valued. In the process of enterprise development, DAW takes the three pillars of

sustainable enterprises, sustainable products and sustainable buildings as the support for practicing the concept of sustainable

development. While the company produces sustainable products that allow our clients to realize sustainable design concepts and

ideas for buildings, we want to contribute to the preservation of the value of buildings and their architectural culture.

可持续发展

Sustainability development

DAW 成为德国可持续建筑委员会(DGNB)

的创始成员。

DAW becomes a founding member of

the German Sustainable Building

Council (DGNB)。

2007 年

作为行业首创,公司成立了外部可持续发展

咨询委员。

As an industry first, the company

established an external Sustaina-bility

Advisory Board.

2010 年

荣获消费者倡议注册协会(Verbraucher

Initiativee.V.) 的“可持续制造商”银奖。

Won the "Sustainable Manufacturer"

Silver Award from the Consumer

Initiative Registration Association

(Verbraucher Initiativee.V.).

2011 年

加入联合国全球契约;获得了可持续发展小

组的 n-tv- 中型企业奖“ 隐形冠军 ”。

Joined the United Nations Global

Compact; won the n-tv-Medium

Business Award "Hidden Champion" by

the Sustainability Group.

2012 年

德国可持续建筑委员会(DGNB)预颁银证

书,表彰企业的扩大。

The German Sustainable Building

Council (DGNB) pre-issues a silver

certificate in recognition of the

expansion of the business.

2013 年

荣获消费者倡议注册协会(Verbraucher

Initiativee.V.)的“可持续制造商”金奖。

Won the "Sustainable Manufacturer"

Gold Award from the Consumer

Initiative Registration Association

(Verbraucher Initiativee.V.).

2015 年

DAW 总部的新建筑获得了德国可持续建筑

委员会(DGNB)的两项大奖:DGNB 认证

的可持续建筑金奖和“ DGNB Diamant”的

杰出设计和建筑品质奖。钻石等级是可以授

予的最高 DGNB 奖。

The new building of the DAW

headquarters has received two awards

from the German Sustainable Building

Council (DGNB): the Gold Medal for

Sustainable Building for DGNB

Certification and the "DGNB Diamant"

for Outstanding Design and Building

Quality. A Diamond rating is the highest

DGNB award that can be awarded.

2017 年

DAW 凭借“基于亚麻荠的可持续木材涂料产

品”在“建筑与生活”类别中获得 GreenTec

大奖。

DAW won the GreenTec Award in the

Building & Living category for

"Camelina-based Sustainable Wood

Coating Products".

2018 年

DAW成为德国业内首家采用全面气候战略

的公司,颁布《2025年气候战略》,基于以

科学为基础的目标,将全球变暖限制在2度

以下。

DAW became the first company in the

German industry to adopt a

comprehensive climate strategy,

publishing the Climate Strategy 2025,

based on the science-based goal of

limiting global warming to below 2

degrees.

2019年

第19页

Caparol · Brand | 14

自 2014 年以来,DAW 定期在德

国总部(Ober Ramstadt)举办利

益相关者对话。通过与利益相关者

的对话,解决重要问题并制定战略

方向。企业的发展必须依赖健康的

社会基础,因此,与利益相关者开

展对话、回馈社会是德爱威经营宗

旨之一。

Since 2014, DAW has

regularly held stakeholder

dialogues at its German

headquarters (Ober

Ramstadt). Through dialogue

with stakeholders, key issues

are resolved and strategic

direction is set. The development of an enterprise must

rely on a healthy social

foundation. Therefore,

dialogue with stakeholders

and giving back to the society

are one of DAW 's business

objectives.

第20页

德爱威在亚洲 Caparol In Asia

Caparol · Brand | 15

第21页

In 2016, DAW Group adjusted its Asia-Pacific market strategy, formally established DAW (ASIA), and invested in the construction of production and R&D bases in Hangzhou, Yueyang, Guangzhou, Guangdong,

Baoding, Xianyang and Jinan. Caparol China's brands Caparol, Alpina

and Krautol focus on different architectural coating and building materials fields. With the establishment of “Caparol China Color Research

Institute" and "Caparol China College" successively, DAW not only

provides a series of green and environmentally friendly products for

China's architectural coatings and high-efficiency coatings market, It

will also bring international architectural color experience services,

professional color matching system, mature German construction

technology and vocational skills training to Chinese customers.

2016年,DAW集团调整亚太市场策略,正式成立DAW(ASIA),并在杭

州、岳阳、广州、保定、咸阳、济南等地投资建设生产研发基地。德爱威旗

下品牌Caparol、Alpina、Krautol专注于不同建筑涂料及建材领域,随着

“德爱威色彩研究院”、“德爱威学院”相继建立,徳爱威公司不仅为中国

的建筑涂料及高效能涂料市场提供绿色环保的系列产品,还将为中国客户带

来国际化的建筑色彩体验服务和专业的调色体系、成熟的德系施工技术和职

业技能培训。

Caparol · Brand | 16

第22页

我们的品牌

O ur Brands

Caparol · Brand | 17

第23页

Caparol is a functional coatings brand from Germany. It has

been sold well in Germany for nearly a hundred years and is

well-known in Europe. It is the representative of German

quality coatings. With its diverse product types, wide range of

uses, and comprehensive coatings system solutions, it is

popular in European countries. Recognized by users, it is the

preferred paint brand for professionals.

德爱威Caparol是来自德国的功能涂料品牌,畅

销德国近百年,享誉欧洲,是德国品质涂料的代表;以其多样

的产品种类、广泛的用途,全方位的涂装系统解决方案,受到

欧洲各国使用者的认可,是专业人士的首选涂料品牌。

The Alpina brand started in 1909, focusing on the retail coat-

ing market, with 98% market recognition in the German latex

coatings retail market, and won the title of "Germany's most

popular coatings brand" for 4 consecutive years; Its excellent

environmental performance and the brand concept of "retain-

ing walls like skin care" are the preferred brands of high-end

designers.

阿尔贝娜 Alpina 品牌始于 1909 年,专注于零

售涂料市场,在德国乳胶漆零售市场中拥有 98% 的市场认知

度,并连续 4 年荣获 “德国最受欢迎的涂料品牌商” 称号;凭借

出色的环保性能及“护墙如护肤”的品牌理念,成为高端设计师的

首选品牌。

Krautol is a specialist brand for builders and contractors. It

offers a range of worry-free coatings products at a great

value. Custom formulations for specific applications are avail-

able upon request.

科奥特 Krautol 是建筑商和承包商的专业品牌。

它提供了一系列无后顾之忧的涂料产品,物有所值。可根据要求

提供针对特定应用的定制配方。

Caparol · Brand | 18

科奥特

第24页

高品质产品体系

igh quality

product system

H

Caparol · Brand | 19

第25页

Caparol · Brand | 20

第26页

Caparol China has always adhered to the German tradition of "winning by quality", and has developed various types of

rich functional coatings products in line with German quality to meet the needs of customers. Caparol China not only has

a wide range of colors, but also provides users with high-quality products for floor protection, and different decorative

effects in different urban scenarios.

德爱威Caparol始终秉承德国“以质取胜”的传统,开发符合德国品质的、不同类型的丰富功能性涂料产品,以满足客户的需求。

德爱威不仅色彩广泛,还为用户提供地面、特殊保护以及城市不同场景解决方案不同装饰应用场景和效果的优质产品。

Caparol

Product Introduction

德爱威产品概述

Caparol · Brand | 21

Functional Coatings From Germany

来自德国的功能涂料

第27页

Caparol · Brand | 22

Caparol

product series

德爱威产品系列

Decorative coatings

装饰涂料:内外墙

Effect coatings

艺术漆

Auxiliary materials

基辅材料

Paving materials

厨卫铺贴

Commercial builing

coatings

公装涂料

Project Coatings

工程涂料

第28页

Caparol · Brand | 23

As a leader in the German coatings retail market, Alpina has always aimed to provide consumers with high-quality products.

Alpina's products are strictly controlled in terms of environmental protection, durability, color, stability, etc., and have reached

excellent environmental protection standards, even higher than the requirements of the European Union. Furthermore, color

inspiration is a key to the success of Alpina, which offers unlimited ideas for home decoration.

阿尔贝娜作为德国乳胶漆零售市场上的佼佼者,为消费者提供高品质的产品是阿尔贝娜一贯之目标。阿尔贝娜产品环保性、耐用性、色

泽、稳定性等各个方面严格把控,达到了卓越的环保标准,甚至高于欧盟的要求。 此外,色彩灵感是阿尔贝娜的一个成功关键,它为家

居装饰提供了无限的创意。

Alpina

Product Description

阿尔贝娜产品概述

第29页

Caparol · Brand | 24

Alpina

product series

阿尔贝娜产品系列

Decorative coatings

装饰涂料:内外墙

WOOD PAINT

木器漆

Effect coatings

艺术漆

Auxiliary materials

基辅材料

第30页

Krautol is a professional brand for builders and contractors. It offers a range of worry-free coating products at great value.

Customized functional products for specific applications are also available upon request.

科奥特是建筑商和承包商的专业品牌。它提供了一系列无后顾之忧的涂料产品,物超所值。更可以根据要求提供针对特定应用的定制功

能产品。

Krautol

product system

科奥特产品体系

Caparol · Brand | 25

科奥特

第31页

Caparol · Brand | 26

Krautol

product series

科奥特产品系列

Interior wall Decora- tion coatings

内墙装饰涂料

Facades Decorative

coatings

外墙装饰涂料

第32页

Caparol · Brand | 27

专业认证/标识

rofessional

Certifications/

Identifications

P

第33页

专业认证/标识

Professional Certifications/Identifications

Caparol · Brand | 28

德国蓝天使环保认证 德国莱茵认证 北德TÜV技术监督认证体系 德国E.L.F.无溶剂标志 环境标志最高等级

欧盟儿童玩具 安全标准

EN71-3

德国DHA皮肤与过敏 援助

协会检测认证

100%防飞溅 德国遮盖力卓越

Alpina专业色彩

不含溶剂、增塑剂和防腐剂

中国十环认证 法国室内空气环境检测 A+认证 24小时放心入住 I级抗污

防霉抗菌

Anti-Virus

净味 抗甲醛 0级防霉 I级抗菌

抗病毒

WATER AND WEATHER RESISTANCE

I级耐沾污 耐擦洗 耐候防水 净味抗甲醛

第34页

全方位建筑系统解决方案

omprehensive

building system

solutions

C

Caparol · Brand | 29

第35页

As a service provider of architectural coatings system and creator of

functional architectural coatings from Germany, Caparol China’s nine

product series fully cover the different needs of various buildings, rich

product categories, excellent product quality and sound product

functions, provide customers with systematic solutions, and compre-

hensively solve various problems.

作为一家来自德国的建筑涂装系统服务商和功能型建筑涂料缔造

者,德爱威九大产品系列全面覆盖各类建筑的不同需求,丰富的产

品品类、卓越的产品品质和健全的产品功能,为客户提供系统的涂

装解决方案,全面解决了建筑涂装中各类难题及涂装工作。

Caparol · Brand | 30

第36页

全方位建筑系统解决方案–九大体系

Comprehensive building system solutions – nine systems

Caparol · Brand | 31

第37页

In response to the special medical environment and the aesthetic and emotional needs of doctors and patients, Caparol China provides professional products according to different functional medical zones to create a safe, healthy and comfortable medical environment, bringing

a clean experience to medical staff and patients.

针对医疗特殊环境及医患审美和情感需求,德爱威根据不同功能医疗分区进行专业的产品配套,

打造安全、健康和舒适的医疗环境,为医护人员、患者带来全新的洁净体验。

全方位建筑系统解决方案–九大体系

Comprehensive building system solutions – nine systems

Caparol · Brand | 32

医疗系统解决方案

Medical system solutions

Commercial buildings have the characteristics of large flow of people, high building energy

consumption, obvious zoning, etc. Caparol China provides environmental protection, anti-mildew and antibacterial, inorganic fire prevention, pollution resistance, easy to clean, colorful

commercial system solutions, suitable for different commercial zoning.

商业建筑具有人流量大、建筑能耗高、分区明显等特点,德爱威提供环保、防霉抗菌、无机防火、耐

污易清洁、色彩丰富的商业系统解决方案,适配不同商业分区使用。

商业系统解决方案

Commercial system solutions

For campus sports venues, classroom libraries, laboratories and other spaces, Caparol China

provides customized product systems with different characteristics, such as health and environmental protection, anti-mildew and antibacterial, pollution resistance, easy cleaning, fire

prevention, etc., to escort the cause of education.

对于校园内运动场馆、教室图书馆、实验室等不同场景,德爱威提供健康环保、防霉抗菌、耐污易清

洁、防火等不同特点的定制化产品体系,为教育事业保驾护航。

教育系统解决方案

Educational system solutions

第38页

Caparol · Brand | 33

全方位建筑系统解决方案–九大体系

Comprehensive building system solutions – nine systems

第39页

Caparol · Brand | 34

Whether it is a high-rise residence or a high-end villa, public space or private bedroom, Caparol China provides the best product coatings system solution for every customer with rich product effects and functions, various colors and glosses.

无论是高层住宅还是高端别墅,公共空间还是私密卧室,德爱威以丰富的产品效果和功能、多样的

色彩和光泽为每一个客户提供最佳的产品涂装系统解决方案。

住宅系统解决方案

Residential system solutions

Various scenes such as urban roads, bridges, tunnels, highways, etc. belong to heavy traffic

areas. In order to meet the high-standard technical requirements such as anti-skid, anti-corrosion, weather resistance, and pollution resistance of the base surface in these areas, Caparol

China adopts professional product system and unique coatings. It provides professional coatings system solutions for various types of pavements, bridge decks, etc., and contributes to

the beautification of the city.

城市道路、桥梁、隧道、高速公路等各类场景属于重度承受交通区域,为满足这些区域基层表面防

滑、防腐、耐候、耐污等高标准技术需求,德爱威通过专业产品体系和独特涂装工艺,为多类路面、

桥面等提供专业涂装系统解决方案,为美化城市做出贡献。

交通系统解决方案

Transportation system solutions

Industrial buildings have higher performance requirements for coatings systems than general

use scenarios, such as chemical resistance, stain resistance, corrosion resistance, mildew

resistance, and antistatic properties. For these purposes, Caparol China has customized coatings system solutions for the coatings of interior and exterior walls, floors, roofs, and steel

structure anti-corrosion in industrial building systems.

工业类建筑对涂装系统的性能要求比一般使用场景较高,如:耐化学品性、耐污性、防腐性、防霉

性、抗静电等方面性能。为此,德爱威对于工业建筑系统中内外墙、地面、屋面、钢结构防腐等涂装

部分,均有定制化的涂装系统解决方案。

工业系统解决方案

Industrial system solutions

全方位建筑系统解决方案–九大体系

Comprehensive building system solutions – nine systems

第40页

Caparol · Brand | 35

全方位建筑系统解决方案–九大体系

Comprehensive building system solutions – nine systems

第41页

Caparol · Brand | 36

Agricultural system buildings include breeding buildings, agricultural storage buildings, agricultural and livestock by-product processing buildings, rural energy buildings, aquatic product

breeding buildings, and fungi cultivation. Whether it is a concrete base or a steel structure

base, a suitable coatings system is required for surface maintenance. All kinds of agricultural

system product systems customized and matched by Caparol China can effectively protect

different base surfaces, and at the same time contribute to the beautification of rural living

environment.

农业系统建筑包括养殖建筑、农业仓储建筑、农畜副产品加工建筑、农村能源建筑、水产品养殖建

筑、菌类种植等类型。无论是混凝土基面还是钢结构基面,均需要合适的涂装系统进行表面维护。

德爱威定制化搭配的各类农业系统产品体系,均可对不同基面进行有效地保护,同时有助于乡村

居住环境的美化工作。

农业系统解决方案

Agricultural system solutions

The facades of office buildings are mostly painted with high-grade decoration materials, such

as: stone, glass curtain wall, aluminum-plastic panels and other materials, but at the same

time there are hidden problems such as heavy load on the building, light pollution, and high

resource consumption. Adhering to the concept of green development, Caparol China provides

different product system solutions for interior walls, floors and roofs, which effectively avoid

such hidden dangers, such as imitation stone system can replace stone, fluorocarbon metal

coating system can replace aluminum composite panel, etc. .

办公类建筑外立面多采用高档装饰材料进行涂装,如:石材、玻璃幕墙、铝塑板等材料,但同时会

存在对建筑负载大、光污染、以及消耗资源较多等隐患问题。秉承绿色发展理念,德爱威提供的内

墙、地面和屋面等不同产品体系解决方案,有效地避免了此类隐患,如仿石系统可替代石材、氟碳

金属漆系统可替代铝塑板等。

办公系统解决方案

Office system solutions

Whether it is a cultural building or a sports building, it has rich meanings to people's spiritual

life to a certain extent. Caparol China can provide different coatings solutions for cultural and

sports buildings, such as: anti-corrosion coatings scheme, anti-mildew coating scheme, green

and clean taste coating scheme, light-weight exterior wall imitation stone system coating

scheme, anti-fouling coating plan, etc. Create a beautiful and healthy environmental experience for people's spare time living space.

无论是文化建筑还是体育建筑,都在一定程度上对人们的精神生活有着丰富的意义。德爱威可为

文体建筑提供不同的涂装解决方案,如:防腐涂装方案、防霉涂装方案、绿色净味涂装方案、轻质

外墙仿石系统涂装方案、耐污涂装方案等等。为人们业余生活空间创造美好健康的环境体验。

文体系统解决方案

Sports system solutions

全方位建筑系统解决方案–九大体系

Comprehensive building system solutions – nine systems

第42页

专业色彩 –解决方案

Professional Color Solutions

Caparol · Brand | 37

In 1974, the European headquarters of DAW SE established the Color Research

Institute. The team consists of famous architects, interior designers, color designers

and professional painters. Its prediction of color trends in the architectural field has

become one of the references for European designers to shape fashion concepts

and formulate design plans. On the basis of 50 years of professional research

experience in the field of popular colors by the European color team, the Chinese

color team launched the 2088 color system in combination with the China market,

bringing colorful color experience to our customers and users.

1974年,德爱威欧洲总部成立了色彩研究院,团队由著名建筑师、室内设计师、色

彩设计师和专业画家等组成,其对建筑领域色彩趋势的预测已经成为欧洲设计师时

尚概念塑造、制定设计方案参考之一。在欧洲色彩团队对流行色领域50年的专业研

究经验基础上,中国色彩团队结合中国市场,推出了2008色彩体系,为我们的客户

和用户带来丰富多彩的色彩体验。

第43页

专业色彩 –解决方案

Professional Color Solutions

Caparol · Brand | 38

Professional color training

色彩专业培训

Customized architectural

color solutions for customers

为客户定制建筑色材方案

Color Tools Support

色彩工具支持

第44页

2017 —德爱威建设工程有限公司

4000+

外墙工程项目

Exterior Wall Project

1200+

项目管理服务人员

Project management

service staff

27000+

项目施工人员

Project construction

staff

5000+

项目管理服务人员

Project management service staff

Caparol · Brand | 39

EQUIPMENT MODERNIZATION

装备现代化

Skill specialization

技能专业化

Star-level Service

服务星级化

Management militarization

管理军事化

CAPAROL CONTRACTING LTD., was established

四化施工服务标准

"Four Modernizations" Construction Service Standards

第45页

PROJECT MANAGER

项目经理

700+

PROFESSIONAL CERTIFICATE

专业证书

行业

资质 5

PERSONNEL WITH TECHNICAL

QUALIFICATIONS

持技术资质人员

60+

专业

认证

PROFESSIONAL

CERTIFICATION

Caparol · Brand | 40

业内领先 –施工服务

Leading Application service

第46页

Caparol · Brand | 41

誉满全球

amous all

over the world

F

第47页

Caparol · Brand | 42

国内外获奖无数

Numerous Awards

2018-2019 年度

绿地集团战略合作伙伴

中国房地产开发企业

500 强首选供应商

家居行业

“质量诚信承诺示范企业”荣誉

中国家居产业绿色供应链

联盟成员单位

中国建材流通协会

涂装产业委员会执行委员单位

广东省涂料行业协会会员单位 江苏省涂料行业协会会员单位 上海市建设工程材料行业

十大领军企业

福建省涂料工业协会

第八届团体会员单位

中国涂料行业十三五

高质量发展企业

2018-2019 年度绿地集团

核心供应商

华涂奖环保建筑

涂料品牌

金马地产

优秀施工单位

阳光壹佰

“2020 年度优秀合作伙伴”

“百年匠星”中国建筑业

特色品牌优质材料厂商

金采奖 2021-2022 年度

产业链影响力人物

2019年 DAW通过

《2025气候战略》

2018年 德国品牌大奖 2018年 Greentec 奖得主 2018年德国可持续发展奖

前三名建筑涂料制造商

DGNB2019可持续发展挑战

赛 “创新”类别奖

2020年顶级创新者

2012年可持续发展小组颁发的

n-tv-中型企业类别“隐形冠

军”奖-Hidden Champion

2015 年 德国

“可持续制造商”金奖

2017年德国设计奖 2017年德国品牌奖

German Brand A

2018年鲁道夫·赛迪尔勋章

第48页

Caparol · Brand | 43

战略合作伙伴 S trategic Partners

第49页

Caparol · Brand | 44

战略合作伙伴

Strategic partners

强大的产品研发实力和一站式的专业涂装服务,让德爱威受到诸多优秀的房地产战略合作伙伴的信赖与厚爱,与众多地产百强企业

建立稳定且长期战略合作关系。

Strong product research and development strength and one-stop professional coatings services have made Caparol

China�trusted and loved by many excellent property developer strategic partners, and established stable and�

long-term strategic�cooperative relations with many top 100 property developers.

房地产领域

Property Developers

其他领域

Other areas

第50页

lassic Projects

经典案例 C

Caparol · Brand | 45

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