SPACE FOR IMAGINATION

创 造 有 价 值 的 品 牌 体 验

展会设计/

展会搭建/

展会策划/

CATALOG

Extraordinary

Interactive Culture Media

目 录

01/04 公司简介

Company Profile

05/06

07/08

09/10

11/1 4

项目介绍

合作流程

全案策划优势

观点剖析

Project Introduction

Cooperation Process

Whole case planning advantages

Point Of View Analysis

SPACE FOR IMAGINATION

15/38 展厅案例

Showroom Case

公司 / 简介

COMPANY PROFILE

非凡互动(深圳)文化传媒有限公司

非凡互动(深圳)文化传媒有限公司成立于2017年，专注品质展台设计搭建5年。公司拥有完善运作体系和

高效执行团队，为客户提供系统化、个性化的展会营销解决方案。为企业提供大型展会设计搭建服务。

会展营销服务：品牌创意营销及专业性展示服务经验，为客户提供服务一体化综合展示解决方案。以文

化创意为核心，运用3D、全息等多媒体技术，从概念设计到落地实施，全产业链化服务重大展会，为世

界500强企业提供全球化一站式会展服务。

Feifan interactive (Shenzhen) culture media Co., Ltd. was established in 2017, focusing on the design and construction

of quality booth for 5 years. The company has perfect operation system and efficient execution team to provide customers

with systematic and personalized exhibition marketing solutions. Provide enterprises with large-scale exhibition

design and construction services.

Exhibition marketing services: experience in brand creative marketing and professional display services, providing

customers with integrated service display solutions. Taking cultural creativity as the core, using 3D, holographic and

other multimedia technologies, from conceptual design to implementation, the whole industry chain serves major

exhibitions, and provides global one-stop exhibition services for the world's top 500 enterprises.

01

以“为客户创价值”为基础，结果为导向，建设共赢服务生态体系！

Based on "creating value for customers" and

result-oriented, build a win-win service ecosystem!

诚信 协作 创新 共赢

Feifei Interactive (Shenzhen) Culture Media has set up

exhibitions in many cities for many years, and has provided

more than 5,000 professional construction services with

different needs for nearly 1,200 customers of different sizes

in various industries.We have been adhering to the business

philosophy of "establishing a brand image and creating a

cultural life" for customers, providing you with thoughtful

one-stop services and bringing you a relaxed and pleasant

exhibition experience.

02

非凡互动(深圳)文化传媒多年来在多个城市布展，为近

1200家各行业不同规模的客户提供超过5000次不同需

求的专业搭建服务。

我们一直秉承着为客户“树立品牌形象、缔造文化生

活”的经营理念，给您提供周到的一站式服务，给您

带来轻松愉悦的展会体验。

03

非凡互动(深圳)文化传媒有限公司，定位于易设

计、易搭建、易服务的环保展示解决方案平台，以

企业参展更省心、省力、省钱为使命，基于标准化

部件、 模块化组合、智能化设计、个性化定制、

多元化系统、呈现的平台特点, 为国内外参展公司

提供在线智能化环保展示解决方案。目前非凡互动

(深圳)文化传媒有限公司已为百余家参展公司提供

过服务。

Extraordinary Interactive (Shenzhen) Culture Media Co., Ltd. is

positioned as an environmental protection display solution platform

that is easy to design, build, and service. With the mission of saving

worry, effort, and money for exhibitors, it is based on standardized

components, modular combinations, intelligent The platform

features such as personalized design, personalized customization,

diversified systems, and presentation, to provide online intelligent

environmental protection display solutions for domestic and foreign

exhibitors. At present, Feifei Interactive (Shenzhen) Culture Media

Co., Ltd. has provided services for more than 100 exhibiting

companies.

04

WHAT
CAN

WE
DO

05

项目 / 介绍

PROJECT INTRODUCTION

非凡互动(深圳)文化传媒有限公司

展会设计

Exhibition design

展会搭建

Exhibition construction

展会策划

Exhibition planning

广告设计

Advertising Design

公司拥有⼀⽀经验丰富、专业专注、善打硬仗、能打⼤仗的⾼效团队，成员拥有各个专业的卓越设计师、

⼯艺美术师、平⾯设计师；他们不仅专注于设计，⼯艺、材料、搭建他们样样精通。

We
have
an
efficient
team
with
rich
experience,
professional
focus,
good
at
fighting
tough
battles,
and
capable
of
fighting
big

battles.
The
members
have
outstanding
designers,
craftsmen
and
graphic
designers
in
various
professions;
they
not
only
focus
on

design,
craftsmanship,
materials,
and
building
them
All
proficient.

06

合作 / 流程

COOPERATION PROCESS

非凡互动(深圳)文化传媒有限公司

07

沟通

需求

策划

⽅案

提交

报价

签订

合同

设计

定稿

设计⽅案修改、调整我们不觉得⿇烦！







现场海报美⼯字调整我们的反应很快！

现场软装绿植的配置我们能有求必应！





展期卫⽣和相关服务我们处理很细⼼！

Design
modification,
adjustment
-
we
don't
find
it
troublesome!
On-site
poster
art
word
adjustment
-
our
response
is

fast!Configuration
of
soft
green
plants
on
site
-
we
can
respond
to
any
requests!
Exhibition
hygiene
and
related
services
-
we
take

care
of
it!

08

报馆

⼿续

搭建

施⼯

交付

验收

售后

服务

优势

⼤

09

全案 / 策划

WHOLE CASE PLANNING

非凡互动(深圳)文化传媒有限公司

⽹络引流

⽂化植⼊

Internet
attracts
people

实现展台引流，通过互联⽹吸引潜在观众

前来参观咨询

植⼊展⽰⽂化内涵，加强访客记忆和品牌认同

强展台互动活动的多样性和参与性，提⾼展台

⼈⽓，加强信息传达

产品定位和市场传播分析，提⾼展⽰效果

利⽤展台现场环境，打通线上线下渠道，传播到

未参展的潜在客⼾，实现展台投资收益最⼤化

cultural
implant

强化互动

Enhance
interaction

精准分析

Precise
analysis

O2O传播

O2O
spread

10

在展台打造的过程中，氛围就是各个品牌布展⾃⾝的独特性，⽽这个独特性，就是品牌⽂化本

⾝，展台的塑造吸收了品牌⽂化⾃⾝的特性⽽被赋予了强⼤的磁场，吸引志同道合的受众群体

前来观摩。展台的设计⻛格也是根据⽂化属性演化⽽来，由软性传输转换为可视化的语⾔传播，

这并不是简单的⽂化堆砌，在这背后，是品牌基于市场环境下对于⽂化凝练形成的深度思考。

展台打造如何建⽴有效的品牌认知

观点

VIEWPOINT

非凡互动(深圳)文化传媒有限公司

11

In
the
process
of
booth
construction,
the
atmosphere
is
the
uniqueness
of
each
brand’s
exhibition,
and
this
uniqueness

is
the
brand
culture
itself.
The
shaping
of
the
booth
absorbs
the
characteristics
of
the
brand
culture
itself
and
is
endowed

with
a
strong
magnetic
field,
attracting
like-minded
audiences.
Come
and
see.
The
design
style
of
the
booth
is
also

evolved
according
to
cultural
attributes,
and
it
is
converted
from
soft
transmission
to
visual
language
communication.

This
is
not
a
simple
cultural
stacking.
Behind
this,
it
is
the
brand's
in-depth
thinking
on
the
formation
of
cultural

condensation
based
on
the
market
environment.

⼀般情况下，消费者只会在混沌直觉的⼀念之间做决策，不会拆分成产品、服务、环境、营销等众

多环节进⾏理性分析，展台展⽰空间的形成是对于消费者整体⼼理预期的数据整合，它包含了产

品、服务、环境、营销等众多因素，由此通过空间的打造带给消费者所营造出整体的“包裹感”，我

们可以称之为“五感体验的复合直觉”，它是所有体验的直觉汇总的“⼀念之间”，是展台所塑造出

的精⽓神，所以我们常说展台蕞重要的点是氛围千万不能会错意，⽴错项，氛围聚⼈⽓，要做到不

跳戏、不漏⽓！

在展台打造的过程中，我们主张“东⽅整体观思维”，⽤整体性、联系性、变化性看待问题，把品牌

看成⼀个整体体验“氛围”。借⽂化认同感，树⽴展台形象，也是增强品牌共识，将品牌的⽂化属性

传递给消费者，⽤来弥补消费者对于品牌⾃⾝理解真正意义上的认知差，这也是展台借⼒⽂化所

形成的“翻译⼒”，它从消费者蕞容易接受的⻆度，建⽴起了品牌认知。

In
the
process
of
building
the
booth,
the
atmosphere
is
the
uniqueness
of
each
brand's
exhibition
arrangement,
and
this

uniqueness
is
the
brand
culture
itself.
The
shaping
of
the
booth
absorbs
the
characteristics
of
the
brand
culture
itself
and
is

given
a
strong
magnetic
field
to
attract
like-minded
audience
groups
to
watch.
The
design
style
of
the
booth
also
evolved

according
to
the
cultural
attribute,
from
soft
transmission
to
visual
language
transmission.
This
is
not
a
simple
cultural

stacking.
Behind
this,
it
is
the
deep
thinking
of
the
brand
on
the
formation
of
cultural
conciseness
based
on
the
market

environment.

In
general,
consumers
only
make
decisions
between
the
thoughts
of
chaotic
intuition,
and
will
not
be
divided
into
many

links
such
as
products,
services,
environment
and
marketing
for
rational
analysis.
The
formation
of
booth
display
space
is

the
data
integration
of
consumers'
overall
psychological
expectations.
It
includes
many
factors
such
as
products,
services,

environment
and
marketing,
so
as
to
bring
consumers
an
overall
"wrapping
feeling"
through
the
creation
of
space,
We
can

call
it
"the
compound
intuition
of
five
senses
experience".
It
is
the
"one
thought"
summarized
by
the
intuition
of
all

experiences
and
the
essence
and
spirit
shaped
by
the
booth.
Therefore,
we
often
say
that
the
most
important
point
of
the

booth
is
that
the
atmosphere
must
not
be
wrong,
set
up
wrong
items,
gather
popularity,
and
do
not
jump
the
play
and

leak!In
the
process
of
building
the
booth,
we
advocate
"Oriental
holistic
thinking",
look
at
problems
with
integrity,

connection
and
variability,
and
regard
the
brand
as
an
overall
experience
"atmosphere".
Building
the
booth
image
through

cultural
identity
is
also
to
enhance
the
brand
consensus
and
pass
on
the
cultural
attributes
of
the
brand
to
consumers,

which
is
used
to
make
up
for
the
poor
understanding
of
consumers
in
the
real
sense
of
the
brand
itself.
This
is
also
the

"translation
power"
formed
by
the
booth
through
culture.
It
establishes
the
brand
cognition
from
the
perspective
of
the

least
acceptable
consumers.

12

学会“借⼒“展台塑造的成功率事半功倍

这个东西蕞好是可视化的，⼈们熟悉的，客观存在的事物，因为它最终收割的是⽼百姓的秒懂的

红利。譬如，我们借⽤北京⺠艺⽂化⾥的胡同，反⽽⾔之，我们借⼒⽼北京休闲⽂化，那消费者看

后就会疑点重重，每个⼈想的都不⼀样，但胡同是看得⻅的，有画⾯感的，知道北京的⼈都会瞬

间想到，那种热闹不拒⼈的真实场景。由此可⻅，当⼀些习以为常的东西融⼊⽂化特⾊，这个展

⽰空间就有了存在的意义，⽆论是感官还是体验都被赋予了鲜明的主题性。

这也就是我们说的，当你的展台有了外壳，接下来最重要的就是如何让消费者注意到你，这是在

不断进⾏的展台实践当中，我们受借⼒⺠艺⽂化的启发，得出的两个结论，并尝试将其运⽤于展

台打造当中。

13

This
thing
is
a
visual,
familiar
and
objective
thing,
because
it
finally
reaps
the
dividends
of
ordinary
people.

For
example,
we
borrow
the
Hutong
in
Beijing
folk
art
culture.
On
the
contrary,
we
borrow
the
leisure
culture

of
old
Beijing.
Consumers
will
have
many
doubts
after
watching
it.
Everyone
thinks
differently,
but
the
hutong

is
visible
and
has
a
sense
of
picture.
People
who
know
Beijing
will
instantly
think
of
the
real
scene
of

excitement.
It
can
be
seen
that
when
some
habitual
things
are
integrated
into
cultural
characteristics,
the

exhibition
space
has
the
meaning
of
existence,
and
both
senses
and
experience
are
endowed
with
distinct

themes.This
is
what
we
say.
When
your
booth
has
a
shell,
the
next
most
important
thing
is
how
to
make

consumers
notice
you.
This
is
the
two
conclusions
we
draw
from
the
continuous
booth
practice
inspired
by
folk

art
culture
and
try
to
apply
it
to
the
construction
of
the
booth.

14

展厅 / 案例

SHOWROOM CASE

非凡互动(深圳)文化传媒有限公司

15

经济型

Economical

16

—迅达展会搭建服务

—柏厨卫浴展展位搭建服务

17

—迅达展会搭建服务

—詹尼克展⽰设计搭建服务

18

—中科聚信展览搭建服务

—优为视界展览装修搭建服务

19

—亿滋国际展览设计搭建服务

—辅料易展台设计搭建服务

20

—国际电梯展⻉斯特展台搭建服务

—荣恩集团展台搭建服务

21

专业型展台

Professional booth

22

—付爱宝展台搭建服务

—安泊展台设计搭建服务

23

—利拉伐展台设计搭建服务

—夏普展台设计搭建服务

24

—国际电梯展上海⻉思特展台搭建服务

—国际家电展苏泊尔展位搭建服务

25

—诺华展台设计搭建服务

—国际电梯展索德电⽓展台搭建服务

26

豪华型展台

luxury booth

27

—绿地展览设计搭建服务

—经纬集团展台搭建服务

28

—电信展台搭建服务

—M+展台设计搭建服务

29

—北京银⾏展台设计搭建服务

—永艺家具展台设计搭建服务

30

—国际家电展DOHO展台设计搭建服务

—苏泊尔展台设计搭建服务

31

进博会展台

CIIE booth

32

—诺基亚展台搭建服务

—红酒集团进博会展台设计搭建服务

33

—丰益国际展台设计搭建服务

—费列罗展台设计搭建服务

34

—铂⾦埃尔默展会设计搭建服务

—AGC展台设计搭建服务

35

—丹拿展台设计搭建服务

—伊朗展台设计搭建服务

36

—进⼝博览会国家馆喀⻨设计搭建服务

—进⼝博览会国家馆特科设计搭建服务

37

—⽛买加展台设计搭建服务

—国际进⼝博览会哥伦⽐亚设计搭建服务

38

E

xtraordinary

Interactive

Culture
Media

39

空间让想象发生

Space For Imagination

40

企业理念：空间让想象发生

企业文化：把擅长的事做到喜欢，把喜欢的事做到极致

企业价值观：“诚信”、“协作”、“创新”、“共赢”

企业使命：以“为客户创价值”为基础，结果为导向，建设共赢服务生态体系！

企业愿景：力争做展览行业及应用领域影响全球的中国力量，为各行业提供专业技术支持。

41

42

Extraordinary

Interactive Culture Media

非 凡 互 动 （ 深 圳） 文 化 传 媒 有 限 公 司

F e i f a n I n t e r a c t i o n ( S h e n z h e n ) A d v e r t i s i n g C u l t u r e M e d i a C o . , L t d .